Take your marketing to the next level with HubSpot
Updated April 30, 2015

Take your marketing to the next level with HubSpot

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Enterprise

Overall Satisfaction with HubSpot

I was first introduced to HubSpot when the marketing agency I work for began using it for our own marketing efforts. We were so impressed with the results that we actually began recommending the product to customers and managing it on their behalf. The rest is history!

I could sit here and write a book about all of the different ways we have leveraged HubSpot, the problems it has solved and how that's translated into bottom-line success for our clients as well as our agency. What it really boils down to is HubSpot allows you to be a more efficient and effective marketer.
  • Ease of Use - HubSpot's user interface is extremely intuitive and they also have some great training videos to walk you through how to use the product.
  • Lead Generation - Our clients that are on HubSpot are growing their marketing databases at a much higher rate than those that do not.
  • Nurturing Leads - Based on contact properties and site interactions, we can deliver the right message, to the right person at the right time.
  • Lifecycle Stages - Moving contacts through the various lifecycle stages based on website activity allows us prioritize who our sales reps should be contacting.
  • The "SMART Goals" email notifications do not say which client reached their monthly goal. We manage numerous HubSpot accounts and receive emails that say "Congrats, you reached your monthly goal..." but we have no idea which client reached their goal based on the email. I imagine this will be updated soon because we submitted it to the HubSpot customer feedback site. They are actually really good about updating the product based on requests and feedback.
  • Increased Traffic
  • Increased Leads
  • Easier to Qualify Leads
  • Higher Close Rates (Leads to Customers)
I don't want to call out any companies specifically but what I will say is that we have seen many clients come to us using several tools to essentially do what HubSpot can do. They save money and time by transitioning to HubSpot.
At first, HubSpot wasn't ideal for most eCommerce clients but we have actually built APIs that connect with some of the major shopping cart platforms. Our eCommerce clients are the ones seeing the most success with HubSpot now! We can get really granular based on customers' purchase history, lifetime value, etc.

Using HubSpot

HubSpot has great support, they are constantly improving the product and adding new functionalities. The more time you invest in mastering the product, the more you'll be able to see how you can leverage it for your business.