Imperative to aligning sales and marketing
October 08, 2021

Imperative to aligning sales and marketing

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with HubSpot CRM

HubSpot CRM is used mainly in our Sales, Customer Service, and Marketing departments. It helps to give visibility of data, campaign success, and conversations to all parties. It has been a long journey to gain buy-in from users with the product, but once they started using it they were hooked. The pushback is generally that it is an additional tool for our organization and that small features in other products are missing.
  • Email tracking.
  • Reporting.
  • Customer support.
  • Snippet tracking.
  • Ability to send later from an attached email.
  • More intuitive report building.
  • Enterprise is necessary and API has not been built yet with SAP.
  • Cost savings in organizational tools.
We have an antiquated system currently and HubSpot CRM is much more intuitive. The savvy users catch on very quickly, but also are the first to point out missing functionality. Other users still struggle with implementation, as they are not as familiar with other integrations and products that are similar.
We preferred the aesthetic and were already comfortable with HubSpot CRM.

Do you think HubSpot CRM delivers good value for the price?

Not sure

Are you happy with HubSpot CRM's feature set?

Yes

Did HubSpot CRM live up to sales and marketing promises?

Yes

Did implementation of HubSpot CRM go as expected?

Yes

Would you buy HubSpot CRM again?

Yes

It has helped build our sales process, as well as training associates. The Academy is robust, though occasionally difficult to find the exact information quickly with a succinct resolution.

HubSpot CRM Feature Ratings

Customer data management / contact management
9
Workflow management
8
Opportunity management
9
Integration with email client (e.g., Outlook or Gmail)
5
Interaction tracking
8
Lead management
9
Task management
9
Reporting
8
Forecasting
9
Pipeline visualization
10
Customizable reports
8
Custom fields
9
Custom objects
9
Role-based user permissions
8
Single sign-on capability
9
Mobile access
9