Fantastic product that delivers on value and price point!
October 24, 2024

Fantastic product that delivers on value and price point!

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Iterable

We use Iterable to send mass emails to over 1 million users who are on our platform. It's a cost-effective, easy-to-use, efficient platform that has scaled up our marketing and outreach.

Pros

  • Organizes user data
  • Creates efficiency for marketing channels
  • Easy-to-use

Cons

  • Better reporting functionality
  • AI insights to read data and make suggestions on how to improve marketing
  • Iterable has allowed us to scale up our marketing outreach. Our team has more time to create marketing opportunities, analyze performance, and improve our outreach thanks to this efficient product.
Iterable's AI tools are a great addition to the product for scaling up marketing. It quickly offers suggestions on how to improve marketing outreach for testing purposes. We are able to automate and segment faster than ever because the tool is so easy to use.
Iterable organizes user data and makes it easy for us to segment users, analyze their unique interests, and create personalized marketing campaigns to better serve them.
Iterable is much more user-friendly and cost-effective than Salesforce. It is simple, straightforward, and helpful when it comes to segmenting, automating, and analyzing marketing campaigns.

Do you think Iterable delivers good value for the price?

Yes

Are you happy with Iterable's feature set?

Yes

Did Iterable live up to sales and marketing promises?

Yes

Did implementation of Iterable go as expected?

Yes

Would you buy Iterable again?

Yes

Iterable has been a fantastic edition to our slate of marketing products. It is well suited for communicating with users and organizing data, as well as tracking marketing performance. There are many ways to scale up its use, which the product seamlessly allows for whenever the case arrives.

Iterable Feature Ratings

9.7
WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
10
A/B testing
10
Mobile optimization
10
Email deliverability reporting
10
List management
8
Triggered drip sequences
Not Rated
Lead Management ()
Not Rated
Campaign Management ()
Not Rated
Social Media Marketing ()
Not Rated
8.3
Dashboards
8
Standard reports
9
Custom reports
8
8.0
API
10
Role-based workflow & approvals
8
Customizability
6

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