The best eCommerce ESP
August 09, 2017

The best eCommerce ESP

Robbie Hodge | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Klaviyo

Klaviyo is our core email marketing software used on each client we represent. Within those clients we use the software to send daily marketing emails, automated emails, and custom audience email blasts. It allows us to connect directly with our customer base. Then we can track the performance and impact of what each email, campaign, or outreach does.
  • Delivery - never goes into spam.
  • Great editor when creating emails. Anyone can use it.
  • Epic reporting.
  • Scheduling can take time to queue up.
  • Previews can take too long to generate.
  • HUGE ROI - Best money we could spend on marketing.
  • Insight into the margin generated per campaign.
  • Easy to deploy.
We previously used MailChimp which was a great launching ESP. It lacked the deep reach and connection Klaivyo has with our Mangeto platform.
Best when used within an ecommerce store with a large amount of customers. With no ecommerce or smaller scale the impact is just going to be limited.

Klaviyo Feature Ratings

WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
9
A/B testing
8
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
Dashboards
10
Standard reports
10
Custom reports
9