Item: LinkedIn Sales Navigator
Rating: 10
Author: Verified User

Use Cases and Deployment Scope

Our sales and BDR teams use LinkedIn Sales Navigator to perform in-depth research about the companies and contacts we are targeting. The platform helps us confirm the accuracy of information we receive from other sales tools and gives us insight into the former positions that our contacts held. The ability to personalize and form meaningful connection immediately provides a tremendous boost to our attempts to reach out to prospects.

Pros and Cons

Prospect background
Territory research
Filtering by current customers
Searching for connections

Better at filtering specific job titles
Filtering company HQ
Different inbox from normal LinkedIn - makes it confusing

Return on Investment

Quicker time to value
Reduced time to prospect
Improved accuracy of outreach

Key Insights

Do you think LinkedIn Sales Navigator delivers good value for the price?

Not sure

Are you happy with LinkedIn Sales Navigator's feature set?

Yes

Did LinkedIn Sales Navigator live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of LinkedIn Sales Navigator go as expected?

I wasn't involved with the implementation phase

Would you buy LinkedIn Sales Navigator again?

Yes

Other Software Used

Gong.io, Outreach, ZoomInfo

Likelihood to Recommend

[LinkedIn] Sales Navigator is great if you are doing research on companies and want to ensure you're reaching out to the entire department. If you feel like you have up-to-date information from other sales databases, just searching for names on normal LinkedIn might suffice. Truly depends on the depths of filtering you're looking for.

LinkedIn Sales Nav gets the job done!

Overall Satisfaction with LinkedIn Sales Navigator