Item: LinkedIn Sales Navigator
Rating: 10
Author: Brandon Zoppel

Use Cases and Deployment Scope

LinkedIn Sales [Navigator] is the most helpful sales resource out there. Across my career and every company I have worked for, the entire Sales Department has access to the tool. We mostly use it for relationship building and sales prospecting. I am not sure how I would get through my day-to-day work without it.

Pros and Cons

Sales Prospecting
Relationship Building
Professional Development

The Inbox - Messaging is not great
Notification

Return on Investment

Increased Efficiency
Drives New Revenue

Alternatives Considered

I have [not] used any other tools like [LinkedIn Sales Navigator]. It is a staple. Depending on the space you are in Twitter, or Facebook could work, but not in 99% of cases.

Key Insights

Do you think LinkedIn Sales Navigator delivers good value for the price?

Not sure

Are you happy with LinkedIn Sales Navigator's feature set?

Yes

Did LinkedIn Sales Navigator live up to sales and marketing promises?

Yes

Did implementation of LinkedIn Sales Navigator go as expected?

I wasn't involved with the implementation phase

Would you buy LinkedIn Sales Navigator again?

Yes

Other Software Used

SalesLoft, Gong.io

Likelihood to Recommend

Day-to-day sales have majorly changed [when] LinkedIn became widely accepted. At this point, I am not sure if companies could ever go back to the "old ways". While normal LinkedIn can potentially solve 30 - 50% of the tasks needed, Linkedin Sales [Navigator] gives you tools to get to the next level. ex. InMail, groups, saved search, etc.

The Tool to start off your day!

Overall Satisfaction with LinkedIn Sales Navigator