Very useful for prospecting.
June 25, 2024

Very useful for prospecting.

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with LinkedIn Sales Navigator

We use LinkedIn Sales Navigator to prospect within the business and find new opportunities to offer our services. We use it to map markets, build lists, find new prospects, and gather information about their activities to tailor our offering to them. It is a very powerful tool that can accelerate our prospecting time blocks.

Pros

  • Prospecting
  • Information gathering.
  • New activity alerts.
  • Buying indicators.

Cons

  • Integration with HubSpot and other CRMs.
  • Cognism chrome extension cannot pick up all information sometimes.
  • User interface.
  • Quicker prospect to customer conversion time.
  • Reduced prospecting time.
  • Prospect buying intention.
  • Increased revenue.
LinkedIn Sales Navigator is much more valuable than Dice or Cognism, as we do most of our prospecting on LinkedIn. Therefore, it means we can build lists of our prospects based on activity, connections, and buying intention. With Cognism and Dice, you cannot do this as they do not work alongside the LinkedIn platform and, therefore, lack the functionality that is essential to what we are using the platform for.

Do you think LinkedIn Sales Navigator delivers good value for the price?

Yes

Are you happy with LinkedIn Sales Navigator's feature set?

Yes

Did LinkedIn Sales Navigator live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of LinkedIn Sales Navigator go as expected?

I wasn't involved with the implementation phase

Would you buy LinkedIn Sales Navigator again?

Yes

If you are trying to grow your business via sales or get a message out, LinkedIn Sales Navigator would be a great investment. You can easily group businesses together based on their operations, business classification, etc. However, if you were looking for a less specific and refined approach, it may be less appropriate.

LinkedIn Sales Navigator Feature Ratings

10.0
Advanced search
10
Identification of new leads
10
List quality
10
List upload/download
10
Ideal customer targeting
10
Load time/data access
10
7.7
Contact information
3
Company information
10
Industry information
10
9.4
Lead qualification process
5
Smart lists and recommendations
10
Salesforce integration
Not Rated
Company/business profiles
10
Alerts and reminders
10
Data hygiene
10
Automatic data refresh
10
Tags
10
Filters and segmentation
10
10.0
Sales email templates
10

Comments

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