Litmus is a great tool for companies using email marketing
May 15, 2020
Litmus is a great tool for companies using email marketing
Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with Litmus
We used Litmus to preview email content for our clients and check how content rendered across different email clients. Each consultant used an account and incorporated sending preview content to the account to run through the preflight checklist.
- Allows you to see how emails render across all different types of email clients
- Straightforward and easy to use
- Offers other functionality like spam check, link check, etc.
- Pricing for Litmus is quite expensive in comparison to competitors
- Litmus has saved us time by allowing us to test across multiple email clients at once
We did not integrate with Marketo but did use the test send functionality to send the test email to Litmus.
This does not apply to how we used Litmus.
Our consultants added in the Litmus testing as a preflight checklist step, however, we did not build our process out within the tool itself.
We started with Litmus but then switched to Email on Acid because of pricing.