Litmus Value for Money
Overall Satisfaction with Litmus
Litmus is useful to us for various aspects of email marketing as it integrates seamlessly with Salesforce Marketing Cloud. Before deploying emails, we check for correct rendering of emails on various platforms, checking inbox deliverability, verifying links, checking spam filters Additionally the platform allows us to measure engagement levels with the litmus tracking functionality. We can deploy emails with more confidence and share data amongst all members of the marketing team.
Pros
- Inbox Deliverability
- Spam Filter Checking
- Quality Control
- Visual Platform Rendering
Cons
- Add area for feedback / suggestions
- Send key update notifications quarterly
- Definitely gives the confidence that our emails are being delivered is a critical KPI
- Saves time testing email sends to various inboxes
Ease of pulling the email directly into LITMUS, especially with advanced spam testing.
The checklist function allows us to ensure that all stages of the pre-flight test are completed. The ability to collaborate and receive feedback, changes and comments also keeps all information in one place and accessible to all
Do you think Litmus delivers good value for the price?
Yes
Are you happy with Litmus's feature set?
Yes
Did Litmus live up to sales and marketing promises?
Yes
Did implementation of Litmus go as expected?
Yes
Would you buy Litmus again?
Yes
Comments
Please log in to join the conversation