Litmus is a game changer in the email industry
January 17, 2023

Litmus is a game changer in the email industry

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Litmus

I use Litmus to QA the following aspects:
  • Correct rendering of email templates in 21 different languages across different email clients.
  • Subject line text.
  • Accessibility standards.
  • Deliverability risks.
We also use the Litmus Analytics tracking codes ocassionally.
  • Email templates rendering across different clients
  • Accessibility checks
  • Deliverability/spam checks
  • Constant educational activities like webinars about their products as well as the email marketing industry in general
  • Integration with Simon Data platform (This is where we build our emails)
  • time saved not needing to manually test emails
  • shorter email review cycles
N/A, there isn't integration available with the platform we use: Simon Data, we'd love to have it!
Thanks to this, we have found ourselves easily QAing as a team of the email developer + the marketing manager of the campaign the email is related to. We use the task list.

Do you think Litmus delivers good value for the price?

No

Are you happy with Litmus's feature set?

Yes

Did Litmus live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Litmus go as expected?

I wasn't involved with the implementation phase

Would you buy Litmus again?

Yes

Litmus is a must every day with in our email development and testing process. Not only we have a great way to be sure that our templates will look good across different email clients but with the templates code they share from time to time, we have learned how to code complex sections in an email.

Litmus Feature Ratings

Ability to test dynamic content
9
Mobile optimization
10
Email deliverability reporting
9
Standard reports
9
Custom reports
8
URL Validation
9
Link Tracking
10
Spam Testing
9
Email Previews
10