Looker: the essential tool for marketing analysts.
March 25, 2024

Looker: the essential tool for marketing analysts.

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Looker

We use Looker Studio as the main tool for building dashboards for monitoring content performance, SEO adjustments integrated with Google Search Console, and analytics. It is a tool used daily and essential for monitoring the progress of actions carried out by my team. It is also an official source for sending reports to stakeholders.
  • Data centralization.
  • Ease of use.
  • Official source for sending reports to stakeholders.
  • Integrations with digital tools (Ex Semrush).
  • Dashboard templates.
  • Help with errors when building dash's.
  • Goal tracking
  • SEO
  • Okrs
Easy setup and day-to-day use.

Do you think Looker delivers good value for the price?

Yes

Are you happy with Looker's feature set?

Yes

Did Looker live up to sales and marketing promises?

Yes

Did implementation of Looker go as expected?

Yes

Would you buy Looker again?

Yes

The best data tool on the market. Power BI, for example, is much more complex when creating dashboards. The ease of integration with Google tools also helps a lot.

Looker Feature Ratings

Pixel Perfect reports
10
Customizable dashboards
10
Report Formatting Templates
10
Drill-down analysis
10
Formatting capabilities
10
Integration with R or other statistical packages
10
Report sharing and collaboration
10
Publish to PDF
6
Report Versioning
10
Report Delivery Scheduling
10
Pre-built visualization formats (heatmaps, scatter plots etc.)
10
Location Analytics / Geographic Visualization
10
Multi-User Support (named login)
10
Role-Based Security Model
10
Multiple Access Permission Levels (Create, Read, Delete)
10
Report-Level Access Control
10
Responsive Design for Web Access
10
Dashboard / Report / Visualization Interactivity on Mobile
10