Overall Satisfaction with Luminate Online
We use it across multiple departments to deliver our mass emails to our various lists. It is a major component of our online fundraising strategy. The donation forms and recurring transactions bring in a significant amount of revenue.
- It is able to deliver lots of emails very quickly. List maintenance is fully automated.
- It has some great features on creating queries to work with the data in the system.
- The support team is fast and easy to work with.
- API is hard to use and the company wasn't able to support our attempts at using it. They couldn't direct us to anyone who could help us.
- Integration with our donor management system has been very problematic.
- From our perspective, the software hasn't had any major updates to it in all the years we have been using it. I'd like to see more marketing automation tools.
I looked at a product by Salsa Labs that was fairly similar. Now i'm looking at a marketing automation system called Act-On for delivering emails and product from our donor management system vendor for the online donation forms.