Mailchimp is perfect for small businesses!
February 23, 2019

Mailchimp is perfect for small businesses!

Sarah Garrett | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Mailchimp

I use Mailchimp for any kind of company communications, our monthly newsletter etc. We are a smaller company so our "subscribers" or employees only amount to 40, so the service is free. It's great for what we use it for. I am able to create great infographics to send to our employees. I love that I can also track who has opened the email or not.


  • Templates that are offered for the free service are more than what you need.
  • If you have only a few subscribers Mailchimp is awesome!!
  • Great way to track engagement!


  • While it does seem like they are making some upgrades, the free service is very elementary, and doesn't give a lot of options.
  • The editing of pictures function isn't super user-friendly. It takes some user error.
  • Wish my company would pay for the service!
  • I feel it has boosted morale in the company by keeping them more informed of things happening within the company.
  • ROI, we haven't had any investment so any positive impact that we have using this is a huge plus.
  • Quick email blasts to employees are easy to compile and do not take a long time.
I haven't used any other program like mailchimp.
I love Mailchimp for sending our company newsletter! It's a great free service that we use to inform our employees easily in a clean format. AIt allows you to track who has viewed whatever has been sent out, and it's really nice to know who is informed and who is not. We might not use this as it is intended.

Mailchimp Feature Ratings

WYSIWYG email editor
Dynamic content
Ability to test dynamic content
Landing pages
A/B testing
Mobile optimization
Email deliverability reporting
List management
Triggered drip sequences
Standard reports


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