Amazing Customer Service, Powerful & Evolving Software for Email Automation.
November 08, 2021
Amazing Customer Service, Powerful & Evolving Software for Email Automation.
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with MailerLite
We use MailerLite across the whole organization. It is used to address content delivery for a variety of client-requested guides and updates. It has made the assignment of content easier, by allowing us to group/segment clients, and automate the emails each group receives.
- Automation
- Assignment to Groups (We can set up 'rules' on each form, to use entries in various fields, to automatically have each person added to a group).
- Customer Service! Two or three times I've needed assistance and they are amazing to work with.
- Guide Search: Sometimes the right instructions are terminology challenges. A terminology introduction would be helpful, and search settings default to the specific content entered for the search. (Maybe this is a Titles and Content setting)
- Dates on Dashboard Notifications: When something is new or updated it has been difficult to find out when the change happened. Important because changes may mean we need to do something. Example: The feature 'Authentication' of Domain launched and we needed to authenticate the website (although verification had already been completed). We THINK it caused bouncing because once we updated the bounced emails were resubscribed and sent. TIP: Several started on the same day 2021 September 4th, but, we don't have dates on notifications so we are not sure that is why it happened.
- We save time (labor costs) with an automated email system that is easily assigned to the clients who requested it.
- We have 80-90% email opens because people are expecting what we send to them.
- The time spent on individually providing information is reduced. A survey or form *set up for each category of topics, will bypass inboxes and quickly deliver exactly what the client has requested.
MailerLite is our choice because: Mailchimp: MailerLite has more features in the basic package. Mailchimp wants an upgrade with most features. AWeber: Doesn't have the scaling price so we don't pay for what we do not use. It is a bit clunky as well compared to the MailerLite system. Kajabi: Complicated and expensive. If you just need landing pages and email MailerLite is an easier option and pricing scales as you grow. MailerLite Tip: Do NOT use the free trial and you will not lose any features when the trial period is over. In other words, sign up for the free ML service first, then build from there with only non-pro elements. We used about a month to move the system from Mailchimp to MailerLite (with highly engaged subscribers). So our list is shorter yet the engagement is 80-90% depending on the intrinsic nature of each topic.
Do you think MailerLite delivers good value for the price?
Yes
Are you happy with MailerLite's feature set?
Yes
Did MailerLite live up to sales and marketing promises?
Yes
Did implementation of MailerLite go as expected?
Yes
Would you buy MailerLite again?
Yes