2x ROI with Miro
April 25, 2025

2x ROI with Miro

Nanda Chaitanya | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Miro

Miro helps us to streamline and enhance our market research processes. The biggest challenge to market research is to organize the objectives, frameworks, and allies - analysts, consultants and customers. Miro helps us solve that by providing a visual and interactive workspace where we can co-create research designs, cluster qualitative insights, and reports in real time. It is especially useful for brain sessions, stakeholder's interviews, and when we need to structure in messy, unstructured information.

Pros

  • Customer Journey Mapping
  • Research Methodology Mapping
  • Summarising the methodologies

Cons

  • Visual Maps
  • Large and Complex Data sets
  • Search for the content on whiteboards
  • Reduced the time in building the methodologies by 2x
  • Increased customer interactions and customer satisfaction led to recurring business by 3x
  • Reduced human error in projects by 1x
I haven't faced any challenges and it is quite easy to use. I just followed the tutorial to get hands on experience.
I generally work from home all the time, there are no other tools that help me in putting my ideas on board and getting opinions from my colleagues, other teams and customers
  • Notion
Notion is little complex for non tech teams, need to know the commands to use efficiently. where as Miro its is just drag and drop interface, helped us to move quickly around

Do you think Miro delivers good value for the price?

Yes

Are you happy with Miro's feature set?

Yes

Did Miro live up to sales and marketing promises?

Yes

Did implementation of Miro go as expected?

Yes

Would you buy Miro again?

Yes

I generally use this in the market research process to build the methodology by collaborating and brainstorming with other analysts. This helps us to clearly visualize the process

Comments

More Reviews of Miro