Optimizely user review
February 16, 2015

Optimizely user review

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Optimizely

This is a great tool if you want to do A/B testing of landing pages. The latest version allows you just to put in urls of your pages which can serve as 'A' and then Optimizely will make a second version whcih you can amend according to what you are attempting to test. My team uses this tool on an increasingly regular basis. In fact we built our latest site based on the results we got from it. Great tool!
  • A/B testing of landing pages
  • Really easy to use
  • Very intuitive
  • Dasboard could be more obvious and less ambiguous
  • Simpler dasboard with bubbles to explain what each feature does
  • Better SEO
  • Better conversion
Optimizely is suitable for testing landing pages. Make sure you have lots of traffic otherwise the test will take a long time.