Optimizely Web Experimentation Reviews
Optimizely Web Experimentation

Optimizely Web ExperimentationCompetitors and Alternatives

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Most Commonly Comparedto Optimizely Web Experimentation

Best Optimizely Web Experimentation Alternatives for Small Businesses

Convert Experiences

Score 9.8 out of 10

Convert Experiences is an experimentation platform that offers features and support to run A/B tests across multiple growth channels. Its enterprise-ready advanced features include full stack experimentation, multi-page testing, post-segmentation, sequential testing, targeting with 40+ filters, triggering tests based on data in other apps (data sources), dynamic triggers, complex goal tracking, and a secure API. It includes 90+ out-of-the box integrations in a privacy compliant platform that…

Higher Rated Features

  • Audience Segmentation & Targeting
  • Testing and Experimentation
  • Results and Analysis

Popular Integrations

Unbounce

Score 8.7 out of 10

Unbounce is a landing page builder for marketers. Marketers can use the drag and drop platform to create customized, responsive landing pages for their marketing campaigns.

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the Unbounce

Popular Integrations

Google Content Experiments was a tool that can be used to create A/B test from within Google Analytics. It has been discontinued since 2019, and Google now recommends using its Google Optimize service for A/B testing.

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the Google Content Experiments (discontinued)

Popular Integrations

Amplitude Analytics

Score 8.4 out of 10

Amplitude Analytics is an analytics platform for mobile and web. It is designed to help organizations segment users and analyze funnels, retention and revenue. Amplitude Analytics helps you achieve actionable insights from customer digital journeys and uses behavioral graphs to build customer-focused products. Amplitude also optimizes digital products for increased quality engagements, increased conversion rates, and long-term customer loyalty.

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the Amplitude Analytics

Popular Integrations

Instapage

Score 7.6 out of 10

Instapage is used by marketers to create, optimize, and personalize landing pages without coding skills. With its built-in optimization tools like A/B Testing, Ad-to-Page Personalization, and Heatmaps, marketers can launch more campaigns faster and accelerate their conversions.

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the Instapage

Popular Integrations

VWO

Score 8.3 out of 10

VWO is an A/B testing and conversion optimization platform that enables growing businesses to conduct qualitative and quantitative visitor research, build an experimentation roadmap and run continuous experiments on their digital properties.With its 5 capabilities Plan, Track, Test, Analyze, and Target, it brings the entire CRO (conversion rate optimization) process at one place. VWO helps online businesses follow the process- and data-driven conversion optimization to boost their conversion…

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the VWO

Popular Integrations

Google Optimize

Score 7.1 out of 10

Google offers the Optimize A/B testing tool for testing website content and versions.

Higher Rated Features

  • Experiments results dashboard
  • Conversion tracking

Popular Integrations

Best Optimizely Web Experimentation Alternatives for Medium-sized Companies

Dynamic Yield

Score 8.8 out of 10

Dynamic Yield is presented as an AI-powered Experience Optimization platform that delivers individualized experiences at every customer touchpoint: web, apps, email, kiosks, IoT, and call centers. The platform’s data management capabilities provide for a unified view of the customer, to allow the rapid and scalable creation of highly targeted digital interactions. Marketers, product managers, and engineers use Dynamic Yield for:Launching new personalization campaignsRunning server-side and…

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the Dynamic Yield

Popular Integrations

Contentsquare

Score 8.4 out of 10

Contentsquare is a digital experience analytics cloud designed to help companies understand hidden customer behaviors, and use those insights to drive more successful experiences. It includes functionality from the former Clicktale heatmap, session recording, and A/B testing tool and now boasts a suite of customer journey analytic capabilities.

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the Contentsquare

Popular Integrations

Monetate

Score 6.4 out of 10

Monetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in 2008, Monetate services Adidas, Lufthansa, Office Depot, Reebok, Wolseley, and other companies.

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the Monetate

Popular Integrations

Unbounce

Score 8.7 out of 10

Unbounce is a landing page builder for marketers. Marketers can use the drag and drop platform to create customized, responsive landing pages for their marketing campaigns.

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the Unbounce

Popular Integrations

Kameleoon

Score 8.7 out of 10

Kameleoon boasts users among 500 corporate and enterprise companies across North America, Europe, and Asia Pacific to help brands deliver digital experiences and products to their customers. GDPR, CPPA, and HIPPA compliant, Kameleoon’s A/B testing, full stack, and AI-powered personalization solutions are designed to help marketers, product owners, and developers maximize customer engagement and conversion, across all channels.

Higher Rated Features

  • Server-side tests
  • Website personalization
  • Mobile app testing

Popular Integrations

Airship

Score 8.5 out of 10

The Airship Experience Platform provides an end-to-end solution for unifying experiences across channels and capturing value across the entire customer lifecycle.

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the Airship

Popular Integrations

Google Content Experiments was a tool that can be used to create A/B test from within Google Analytics. It has been discontinued since 2019, and Google now recommends using its Google Optimize service for A/B testing.

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the Google Content Experiments (discontinued)

Popular Integrations

Chartbeat

Score 8.5 out of 10
Get a free demo

Chartbeat delivers real-time analytics, insights, and transformative tools for content teams around the world, to help improve audience engagement, inform editorial decisions, and increase loyalty.

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the Chartbeat

Popular Integrations

Amplitude Analytics

Score 8.4 out of 10

Amplitude Analytics is an analytics platform for mobile and web. It is designed to help organizations segment users and analyze funnels, retention and revenue. Amplitude Analytics helps you achieve actionable insights from customer digital journeys and uses behavioral graphs to build customer-focused products. Amplitude also optimizes digital products for increased quality engagements, increased conversion rates, and long-term customer loyalty.

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the Amplitude Analytics

Popular Integrations

AB Tasty

Score 8.3 out of 10

AB Tasty is a SAAS application created for e-marketers that enables them to optimize their website and conversion rate without technical knowledge. They can test several versions of their pages to identify which one has the biggest impact on their business objectives, e.g. click-through rate on a call to action button, add-to-cart rate, global conversion rate of their website.

Higher Rated Features

  • Audience Segmentation & Targeting
  • Testing and Experimentation
  • Results and Analysis

Popular Integrations

Best Optimizely Web Experimentation Alternatives for Enterprises

Dynamic Yield

Score 8.8 out of 10

Dynamic Yield is presented as an AI-powered Experience Optimization platform that delivers individualized experiences at every customer touchpoint: web, apps, email, kiosks, IoT, and call centers. The platform’s data management capabilities provide for a unified view of the customer, to allow the rapid and scalable creation of highly targeted digital interactions. Marketers, product managers, and engineers use Dynamic Yield for:Launching new personalization campaignsRunning server-side and…

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the Dynamic Yield

Popular Integrations

Contentsquare

Score 8.4 out of 10

Contentsquare is a digital experience analytics cloud designed to help companies understand hidden customer behaviors, and use those insights to drive more successful experiences. It includes functionality from the former Clicktale heatmap, session recording, and A/B testing tool and now boasts a suite of customer journey analytic capabilities.

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the Contentsquare

Popular Integrations

Monetate

Score 6.4 out of 10

Monetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in 2008, Monetate services Adidas, Lufthansa, Office Depot, Reebok, Wolseley, and other companies.

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the Monetate

Popular Integrations

Kameleoon

Score 8.7 out of 10

Kameleoon boasts users among 500 corporate and enterprise companies across North America, Europe, and Asia Pacific to help brands deliver digital experiences and products to their customers. GDPR, CPPA, and HIPPA compliant, Kameleoon’s A/B testing, full stack, and AI-powered personalization solutions are designed to help marketers, product owners, and developers maximize customer engagement and conversion, across all channels.

Higher Rated Features

  • Server-side tests
  • Website personalization
  • Mobile app testing

Popular Integrations

Airship

Score 8.5 out of 10

The Airship Experience Platform provides an end-to-end solution for unifying experiences across channels and capturing value across the entire customer lifecycle.

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the Airship

Popular Integrations

Google Content Experiments was a tool that can be used to create A/B test from within Google Analytics. It has been discontinued since 2019, and Google now recommends using its Google Optimize service for A/B testing.

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the Google Content Experiments (discontinued)

Popular Integrations

Chartbeat

Score 8.5 out of 10
Get a free demo

Chartbeat delivers real-time analytics, insights, and transformative tools for content teams around the world, to help improve audience engagement, inform editorial decisions, and increase loyalty.

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the Chartbeat

Popular Integrations

Amplitude Analytics

Score 8.4 out of 10

Amplitude Analytics is an analytics platform for mobile and web. It is designed to help organizations segment users and analyze funnels, retention and revenue. Amplitude Analytics helps you achieve actionable insights from customer digital journeys and uses behavioral graphs to build customer-focused products. Amplitude also optimizes digital products for increased quality engagements, increased conversion rates, and long-term customer loyalty.

Higher Rated Features

Customers are more satisfied with the features of Optimizely Web Experimentation than the Amplitude Analytics

Popular Integrations

AB Tasty

Score 8.3 out of 10

AB Tasty is a SAAS application created for e-marketers that enables them to optimize their website and conversion rate without technical knowledge. They can test several versions of their pages to identify which one has the biggest impact on their business objectives, e.g. click-through rate on a call to action button, add-to-cart rate, global conversion rate of their website.

Higher Rated Features

  • Audience Segmentation & Targeting
  • Testing and Experimentation
  • Results and Analysis

Popular Integrations

Adobe Target

Score 8.3 out of 10

Adobe Test and Target is an A/B, multi-variate testing platform which Adobe acquired as part of the Omniture platform in 2009. It is now part of the Adobe Marketing Cloud. It offers tight integration with Adobe analytics and content management products.

Higher Rated Features

  • Testing and Experimentation
  • Page surveys
  • Website personalization

Popular Integrations