PathFactory has helped our organization significantly with content sharing and tracking capabilities!

PathFactory has been our go-to solution to share content externally with customers and prospects. It has allowed us to add a touch of personalization that comes a long way given the immense amount of data we could share with a specific contact or company. This tool has also allowed our teams to track the consumption of our content which has allowed us to take a look at trends and adjust for campaigns.

Yes, as mentioned in previous answers, our teams greatly benefited from PF from a campaign and individual pages/explore pages standpoint. PathFactory has allowed us to get very specific with content we are sending, and allow drive website foot traffic which has been key in exposing our prospects and customers to our information.

It was about what we expected. There was a learning curve on ways to make the creation of content and pages faster and easier, which we are still working on. Overall the tool was adopted pretty quickly. It is still limited when it comes to who is allowed to use it, so things can be managed by key team members.

PathFactory has definitely enabled potential buyers and current customers to self-educate and make better purchase decisions faster. This tool has allowed us to stay in front of folks and educate them on specific pieces of content which otherwise without curing the content can be very overwhelming.