SharpSpring is on Point
April 05, 2019
SharpSpring is on Point
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with SharpSpring
SharpSpring is the combination CRM/Marketing Automation platform that we use across our entire agency, as well as for some of our best digital marketing clients. We are able to manage the marketing/sales cycle in an integrated fashion with seamless data transfer across all departments. Our team has complete transparency on which marketing channels drive prospects through our sales pipeline and where funnel leaks are occurring. We have the ability to customize every automation chain, every piece of marketing material and every notification, while tracking how each individual prospect interacts with our business one every major marketing channel we utilize. SharpSpring truly is the all-in-one that solves the marketing and sales needs of many businesses like ours. We highly recommend this product.
Pros
- Complete control over the entire marketing funnel, from smart, dynamic landing pages to emails that can deliver highly-personalized content, while providing transparency over the entire process.
- Intelligent automation tools that take the guesswork and drudgery out of common marketing tasks.
- Unified user experience that translates across the entire platform.
Cons
- The initial learning curve is a challenge, though the support team is very good about training during the initial onboarding period.
- Users need to be willing to commit to utilizing the tool, across every team who is using it, or it won't be as effective as it can be.
- Continue to improve the ease-of-use in the marketing production tools.
- SharpSpring has yielded a positive return, not only in the revenue our company has been able to generate, but in the time cost saved by automating tasks that used to be done manually.
We tested half a dozen products over the year prior to landing on SharpSpring, including many of the industry leaders. Those tools were often were too expensive or too feature-poor to meet the needs of our quickly growing agency, and also required expensive investments in leveraging these same tools for our clients. If you become an expert in a given product, you want that expertise to translate when it comes time to implement a solution for your paying clients.
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