Shoutlet has everything your business needs to succeed with social media
Updated November 04, 2014

Shoutlet has everything your business needs to succeed with social media

Adam Hubka | TrustRadius Reviewer
Score 9 out of 10
Vetted Review

Overall Satisfaction with Shoutlet

My company (Paramount Communication Group) uses Shoutlet to manage out social media efforts and support our online marketing strategies. We also resell Shoutlet accounts to our existing Email Marketing clients and provide full support and consulting for how to use Shoutlet to the fullest extent. It has been a valuable tool for managing social media campaigns for our business and for our clients.
  • Shoutlet connects to all of the major social networks. They continually look to add compatibility and engagement options for new social networks as they grow in popularity. The social media world moves fast, so keeping up with new trends and features is greatly welcomed.
  • Excellent customer service. They have a great support staff that provides valuable, clearly written tutorials that are quick and easy to understand. Their whitepapers, webinars, and training sessions are also very helpful.
  • Social Canvas. Shoutlet makes it easy to build Facebook apps, microsites, or landing pages through their Social Canvas tool. Whether you're trying to build an email collection app for Facebook, create a contest/giveaway to drive engagement, or create a landing page on your website that showcases videos, social links, or blog posts, Shoutlet can make it happen.
  • Social Switchboard is a great tool, but it might not be as useful for businesses with smaller social media followings.
  • I would like to see more features in Shoutlet that emphasize the value of Email data. More features that pull emails, support email marketing efforts, and easily transfer to other platforms would be a welcome addition.
  • I really like the Poll feature in canvas, but it lets you vote more than once and that can skew the results. I would like to see more features built into the Poll design functionality.
  • Brand Development. Shoutlet has been an excellent tool for building Paramount's online presence and managing our social media marketing campaigns.
  • The ability to bridge engagement between email lists and social media followings has been a key benefit for Paramount.
  • Calendar and organization. Shoutlet's calendar tool has been wonderful for planning content, viewing historical updates, and managing posts to all of our social media pages.
  • Social CRM. The Social CRM functionality allows us to view engagement over multiple social networks in one place, saving us time and making it easy to engage with our followers.
While the other social media management platforms each had their own strengths, Shoutlet seemed to have the best overall package of features, usability, and price. Shoutlet also had the best reseller opportunities, so that was a big positive in our evaluation.
Shoutlet is a wonderful tool for businesses looking to expand their online marketing efforts with social media. Shoutlet provides a wide array of opportunities to drive engagement, build your following, and develop your brand. While companies with less resources dedicated to social media might not find value in all that Shoutlet offers, they would still find it to be beneficial, user-friendly, and highly adaptable as their business grows.

Using Shoutlet

We are very happy with Shoutlet and it has been a great tool for our business. We would need to evaluate the Email integrations, pricing, and additional features before making a final decision on whether to renew. I would definitely recommend Shoutlet to organizations looking to take their social media marketing to the next level.