Spredfast is Perfect for Large Organizations
November 26, 2021

Spredfast is Perfect for Large Organizations

Corinne Malo | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Modules Used

  • Conversations
  • Intelligence

Overall Satisfaction with Khoros Marketing (Formerly Spredfast + Lithium)

Spredfast really helped us with reporting on social analytics, it also really helped our organization with posting to our social channels. Previously I was posting everything organically through each social platform, but being able to post the all in one place really helped me save time.

Pros

  • Social analytics.
  • Social content posting.
  • Social listening.

Cons

  • Posting to Pinterest.
  • Assigning tasks to another person.
  • Improved management of organic content.
  • Improved management of social content campaigns.
  • Real-time social listening.
  • Robust Social reporting.
Khoros Marketing is really great for large organizations, but I would say they are not good at supporting small companies.

Do you think Khoros Social Media Management delivers good value for the price?

Yes

Are you happy with Khoros Social Media Management's feature set?

Yes

Did Khoros Social Media Management live up to sales and marketing promises?

Yes

Did implementation of Khoros Social Media Management go as expected?

Yes

Would you buy Khoros Social Media Management again?

Yes

Spredfast is more robust but for sure much more expensive. We went with Spredfast because of the size of our company and its robust reporting.
For anything related to posting to social media channels, I think Spredfast is the best, they also provide a really robust social reporting platform. I would say it's not really appropriate if you are a small organization and you only need to post to social channels. It's a very expensive platform, and it is great for a large organization with a lot of social channels, but it's too expensive for a small company for sure.

Khoros Social Media Management Feature Ratings

8.5
Boolean keyword searches
7
Filtering out noise/spam
7
Sentiment analysis
10
Broad channel coverage
10
9.7
Content planning and scheduling
10
Audience targeting
9
Workflow management
10
9.3
Automated routing and prioritization
10
Customer interaction histories
9
Bulk actions
9
7.5
Content marketing
8
Campaigns and promotions
7
9.0
Twitter
10
Facebook
10
LinkedIn
10
Instagram
10
Pinterest
5
10.0
Campaign success analytics
10
Real-time tracking
10
9.5
Role-based user permissions & privileges
10
Mobile access
9

Comments

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