Overall Satisfaction with Sprinklr Modern Research
We use modern research to identify brand perception in local markets
- improved analytical insights
- Improved listening abilities
- learnt brand perception in the market
Do you think Sprinklr Insights delivers good value for the price?
Are you happy with Sprinklr Insights's feature set?
Did Sprinklr Insights live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Sprinklr Insights go as expected?
I wasn't involved with the implementation phase
Would you buy Sprinklr Insights again?
I think the Sprinklr user interface is simpler than Brandwatch. The knowledge portal helps immensely to find out solutions. I really like the fact that there are many options available on Sprinklr to play around with and experiment with. Such a trial and error approach provides good opportunities for companies to find new features that might help the company understand how the engagement rate has evolved over the period of time
I found listening dashboards particularly useful when I wanted to find hashtags and themes being discussed for a particular topic. The in-depth historical data provided by Sprinklr helps in determining the appropriate strategies. The dashboards used for peer comparison are also good. I was able to find detailed information about competitors of my company and their engagement rate on various social media platforms.