Good product to help you better understand your brand and the topics around it
June 15, 2022

Good product to help you better understand your brand and the topics around it

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Modules Used

  • Visual Insights
  • Product Experience Insights

Overall Satisfaction with Sprinklr Modern Research

The Sprinklr Modern Research tool is very helpful to listen to the web and make sure your brand is heard in the right way. I am using it mostly to check on our brand, and our products and to manage communication crises if needed. Of course, you can check on your competitors also, this is very useful to check on a new point of interest.
  • Listening
  • Quick check-up
  • Reporting
  • Better way of custom reporting
  • Easier way to make some topics
  • Show that the risk of bad buzz is very low (pourcentage of conversation)
  • Show that your subject has an impact
  • Show the same subject in your competitors

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Sprinklr Social Engagement & Sales, Sprinklr Modern Marketing & Advertising, Sprinklr Modern Care
For an event, when you need to check whether it was well-received or not; you can also check some demographic stats that are very interesting. You are also able to make quick reporting out of it and share it easily with your stakeholders. Very helpful in this situation.