Overall Satisfaction with Squarespace
I recommended the use of Squarespace to a small group of people that wanted to manage their own content, but were not very tech-savvy. They use Squarespace to promote a grassroots project using word-of-mouth and targeted email marketing. Even thought the group had never used Squarespace (or any other content management system), they were able to publish their site in only a day.
- Easy to use - Their intuitive design and guided examples make it simple for anyone to use,
- High quality templates - They provide high-quality templates that are made to work with a variety of devices and screen sizes without any extra work.
- Integration - Squarespace easily integrates with other services like Mailchimp for email marketing.
- Most non-tech people are not familiar with Squarespace or know if it is a legitimate service. "It looks too good to be true."
- After recommending Squarespace to a small or low-budget client, they have come to me for other large projects or recommended my services to larger organizations. Squarespace has been my foot-in-the-door to several long-term customer relationships.
WordPress.com is the closest competitor to Squarespace that I have used or recommended. WordPress offers significantly more options for templates, plugins, and customizations, but lacks the dead-simple and beautiful approach that Squarespace brings. It is easy to get lost in the jungle of choices - unless you know what you are hunting for. Squarespace streamlines the creation process making it a joy to build exactly what you want
I build websites for a living, but do not always have time to work with one-off of very low budget projects. In these cases, I recommend Squarespace as a way for these customers to get the quality site they want at a reasonable price - and most are willing to do the work themselves (they just didn't know that they could).