Overall Satisfaction
We use Tealium for over 35 clients in e-commerce to power all analytics tracking through Tealium Tag Manager. Each client has between 5 and 20 tags plus multiple custom extensions accommodating custom tagging needs.
- Saves engineering time for basic tag implementation
- Easy event tracking set up for Google Analytics
- Easy PPC tracking for multiple platforms - adwords, Kenshoo etc...
- Custom tagging and extensions set up without engineering involvement
- Saves engineering time/cost and ease of basic tag implementation
Google tag manager. Tealium offers a much more user friendly interface, as well as capabilities.