Thinkific runs a good portion of our business
August 29, 2019

Thinkific runs a good portion of our business

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Thinkific

We use Thinkific to house our bestselling courses which have over 200,000 students. Thinkific is one of the key tools we use to both sell and host our courses. We believe online courses are one of the most scalable businesses out there and Thinkific helps us to streamline our course sales. We actually currently have Thinkific integrated with our main WordPress website at, so it really touches every aspect of our business.
  • Ease of use: getting started with the software is really easy
  • The product team is world-class: they listen to feedback and regularly implement suggestions that we provide them.
  • Our students love the course experience
  • We also love how easy it is to integrate with our existing tech stack—Zapier, Active Campaign, etc.
  • Upsells are tough. We have to do lots of custom stuff.
  • The checkout process is also not very customizable.
  • A/B testing options are very limited. We have to do lots of work arounds to effectively test things.
  • We recently moved to a subscription model, and Thinkific helped us to bring in recurring revenue through that.
  • We also used to sell a lot via webinars, and Thinkific helped to deliver that product.
Out of the box, Thinkific is very user-friendly. Though if you want more customizations, you do have to understand some code.
Their support team is incredible. They get back to you really fast and are very attentive and willing to help. They often take our suggestions into account and create product updates for us. If they don't have a solution right away, they work to make sure it gets solved.
We have lots of our courses up on Udemy, but you don't have that much control over the courses because it's a marketplace. We've also experimented a little bit with ClickFunnels and we thought Thinkific was the best.
Anyone looking to scale their business by leveraging online courses should be using Thinkific. We also use it for onboarding new team members, and for our new coaching program. Really anywhere where you'd want to distribute knowledge in a professional setting, I'd use Thinkific. It's not really appropriate for uses outside of video, because the page builders they have aren't the best in my opinion.

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