Cision Communications Cloud helps me create a real newsletter that is more attractive to my readers while making it easier for them to follow and follow up.
March 04, 2019

Cision Communications Cloud helps me create a real newsletter that is more attractive to my readers while making it easier for them to follow and follow up.

Jorge Altamirano | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version


Overall Satisfaction with Cision Communications Cloud

We currently use Cision Communications Cloud (TrendKite)* in the creation of our newsletter. It's used both internally and externally with our donors and other prospects. I'm currently the only user at our organization but we hope to use it more widely within our marketing and communications department in the future in studying trends related to other foundations and non-profits.

*This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
  • Cision Communications Cloud is good at identifying articles related to my organization, including issues we address and people related to those issues.
  • Cision Communications Cloud groups articles into categories which allow me to easily compose our Newsletter and group related articles together for the people who read it.
  • I had a conference call with Cision (TrendKite) staff and they created dashboards for me to query on the different articles I want to include in my newsletter. It makes the process a lot easier easier.
  • I would like for my dashboards to include articles by specific publications that I included in my newsletter before I started using Cision Communications Cloud (TrendKite)*.
  • I would like to be able to somehow exclude articles I've used in past newsletters. I don't always remember them and need to go back to past newsletters to make sure I don't include past articles.
  • I would like to exclude articles from the last newsletter I sent without manually removing all the tags.
Cision Communications Cloud helps me quickly choose my articles and add links to access them in my page. It changed my "email with attachments" to an actual newsletter. The format is completely different and looks more professional. It also allows my readers to link articles of interest to their social networks. And the tags separate articles by category which makes it easier for my readers to go directly to the articles that interest them most.
I currently only use Cision Communications Cloud (TrendKite)* in composing my newsletter and feel it's well suited for that purpose because of the query function through dashboards and also because of how it groups articles together. I feel it is limited when it comes to specific publications. But I feel that working closely with Cision / TrendKite staff will help me figure out a solution to what may be limiting the process.

Transition from TrendKite to Cision Communications Cloud

Cision's (TrendKite's) staff are always available and knowledgeable about the product. I feel fully supported anytime I reach out. I also hear from Cision regarding seminars and other information materials available to me. They're very encouraging about reaching out with any questions.