Great team service & fantastic platform
February 27, 2019

Great team service & fantastic platform

Paul McGuinness | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

TrendKite

Overall Satisfaction with Cision Communications Cloud

We are using Cision Communications Cloud (TrendKite)* in the marketing department to track our PR activity. It gives us a central place to view all our activity and give us a global picture of results over time.


*This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
  • The dashboards functionality are really visual and useful to use
  • The onboarding customer experience and account management from Cision (TrendKite)* was super friendly and efficient
  • The ability to quickly create custom reports is fantastic
  • I'd like to easily drill down into one athlete or social influencers impact on PR and social media over time
  • Our product has very specific search terms and it took some time to get our search queries working perfectly and removing the irrelevant mentions
  • I'd like to be able to monitor community user comments and feedback to view in one place and see if there are comments we need to respond to in a proactive way
  • I'd like to be able to harvest contacts when people speak positively about our brand or products on PR or social media to reach out to them proactively to enter our sales funnel
I prefer the user experience with Cision (TrendKite)* and the account management experience is much much better. The Cision team are very well trained and love helping us to solve our problems quickly. I cannot recommend them highly enough.
Great tool for PR tracking and has good social integration. I wish I had more time to spend on the platform to really maximise the benefits.

Transition from TrendKite to Cision Communications Cloud

Very quick response times from support, very friendly and knowledgable interactions with account managers. Chat is good but sometimes you can see that one agent is managing various chats at one time and don't fully understand our products or needs - it requires more time to explain the background to get the right solution.