Cision Communications Cloud is a PR professional's tool with a ton of features, some better than others
October 09, 2019

Cision Communications Cloud is a PR professional's tool with a ton of features, some better than others

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Software Version

TrendKite

Overall Satisfaction with Cision Communications Cloud

Our Communications Team uses Cision Communications Cloud (TrendKite)* for media monitoring and analytics. Real-time alerts on relevant media coverage goes out to other departments in the organisation.
*[This review was written near the time Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
  • Media analytics.
  • Real-time media monitoring.
  • Boolean search that the media monitoring uses can result in false positives/negatives.
  • The current media database capabilities are not great. Once Gorkana's capabilities are eventually integrated in the platform, I expect it will be much better.
Cision Communications Cloud was superior when it comes to media analytics.
Cision Communications Cloud is best for comprehensive global media monitoring as well as media analytics.

Transition from TrendKite to Cision Communications Cloud

Cision TrendKite support is responsive and helpful.