TrustRadius is a solid review platform
August 01, 2017

TrustRadius is a solid review platform

Logan England | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with TrustRadius for Vendors

  • Review Acceleration Program
  • TrustQuotes Library
  • TrustQuotes for Web
TrustRadius has allowed us to gather reviews to be front and center when individuals are searching for Workfront. TrustRadius plays into our overall review strategy by helping our brand gain exposure. We've also been able to implement reviews into our website and use reviews to find new customer advocates.
  • Branding
  • Assist in customer evaluation
  • Use on website for additional trust touch points
  • Doesn't have schema out of the box - doesn't benefit organic listing for parent company
  • Doesn't integrate with Google AdWords
  • Wish there was a demand gen offering/product
  • Increase brand awareness
  • Manage brand reputation
  • Scale customer proof through reviews
  • Third-party validation of marketing claims
  • Identify candidates for case studies & advocacy
  • Increase landing page conversion
So far, the biggest impact has been around managing our brand reputation and identifying candidates that are willing to assist with advocacy and case studies. We hope to also raise conversion rates by integrating reviews into the website.
Trustpilot is the competitor that I have used. The major benefit is the schema/organic benefits as well as being able to integrate into Google AdWords for seller ratings.
TrustRadius has definitely delivered quality review content in comparison to other vendors. Many vendors will allow short responses which doesn't always result in quality or valuable feedback.
Landing page conversion rates will impact my KPIs most. We don't have any results around this quite yet.
If you are looking for additional brand exposure and to give potential customers another touch point to research, TrustRadius is a great fit. Also, we have been able to dramatically expand our list of customer advocates, which has made our customer advocacy manager very happy.