Winmo Wins the Day!
December 29, 2021

Winmo Wins the Day!

Milt McConnell | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Winmo

We utilize Winmo to get details on future advertising campaigns. This tool also allows us a deep dive into both advertiser and agency contacts, spending history and keeps us up to date on AOR changes. The daily e-mail updates are invaluable for providing real-time changes. The alert features allow you to be in front of all the changes at both the client and agency. Winmo's research department is really great at tracking down account information that has yet to be added to the system.
  • real time updates on breaking marketing campaigns
  • deep dive into agency and account contacts
  • in depth tracking of historical spending in all media channels
  • would love to remove the cap on research requests
  • create a year end report on marketing spend changes by account
  • add functionality of searching accounts by media channel
  • has been one of our best investments in customer research
  • helped us stay ahead of our direct competitors
  • has provided contact information not found elsewhere

Do you think Winmo delivers good value for the price?

Yes

Are you happy with Winmo's feature set?

Yes

Did Winmo live up to sales and marketing promises?

Yes

Did implementation of Winmo go as expected?

Yes

Would you buy Winmo again?

Yes

Winmo has really provided value with the depth of account and agency information. The contact information is so important and they make it easy to find my role, who the decision-makers are. Their tracking of breaking media campaigns is a huge strength that we depend on. Winmo keeps us on top of key verticals.

Winmo Feature Ratings

Advanced search
10
Identification of new leads
9
List quality
10
List upload/download
9
Ideal customer targeting
9
Load time/data access
10
Contact information
10
Company information
10
Industry information
9
Lead qualification process
7
Smart lists and recommendations
8
Salesforce integration
Not Rated
Company/business profiles
10
Alerts and reminders
10
Data hygiene
8
Automatic data refresh
8
Tags
Not Rated
Filters and segmentation
9