Overall Satisfaction with Wistia
Our company and my consulting [practice] utilize Wistia in a couple of different ways. The company I currently work for uses the online video hosting platform for customer testimonials and product overviews. The marketing department is the main part of the company that uses the hosting platform. We use Wistia to send visual information via email marketing campaigns and product pages on the website. Our target market is largely male. Therefore, visual learning or visual retention of information is huge.
- Excellent playback option.
- Good controls for embedding video on the web and email marketing platforms.
- Solid integration with HubSpot and Salesforce.com.
- Make more learning videos in the "Learning Center" because I really really enjoy learning videos from the professionals.
- Positive ROI that syncs with all of our marketing data.
- Encouraged us to make / publish more video.
- The Wistia support / community folks are gold!