Wistia, a powerful tool if using with complimentary services
We use it to educate and communicate our value in sales and partner development cycles. It addresses both the identification of our target …
Wistia
Wistia
Starting at $25 per month
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Pricing
View all pricingFree Account
$0
Cloud
Pro Plan
$99.00
Cloud
per month
Advanced Plan
$399.00
Cloud
per month
Entry-level set up fee?
- No setup fee
For the latest information on pricing, visithttp://wistia.com/pricing
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
Starting price (does not include set up fee)
- $25 per month
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Product Details
What is Wistia?
Wistia specializes in Brand Affinity Marketing for small and medium-sized businesses. Wistia's video marketing software is designed to enable companies to create captivating viewing experiences on their sites and gives them the tools to find, engage and grow a community of brand advocates.
Founded in Cambridge, Massachusetts, the vendor boasts presently more than half a million businesses across 50 countries depend on Wistia's products to build their brands and their businesses, including HubSpot, MailChimp, Sephora, Starbucks, and Tiffany & Co.
Founded in Cambridge, Massachusetts, the vendor boasts presently more than half a million businesses across 50 countries depend on Wistia's products to build their brands and their businesses, including HubSpot, MailChimp, Sephora, Starbucks, and Tiffany & Co.
Wistia Features
- Supported: Customizable Player
- Supported: Calls to Action and Email Collectors
- Supported: Video Heatmaps and Viewing Trends
- Supported: Engagement Graphs
- Supported: Integrations with Other Software and Services
- Supported: Wistia Channels
- Supported: Channel subscribers and email notifications to subscribers
- Supported: Facebook Custom Audiences integration
- Supported: A/B testing
Wistia Screenshots
Wistia Video
What is Wistia?
Wistia Integrations
Wistia Competitors
Wistia Technical Details
| Deployment Types | SaaS |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS |
Comparisons
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Frequently Asked Questions
How much does Wistia cost?
Wistia starts at $25.
What are Wistia's top competitors?
What is Wistia's best feature?
Reviewers rate Availability and Performance and Usability highest, with a score of 10.
Who uses Wistia?
The most common users of Wistia are from Small Businesses (1-50 employees) and the Computer Software industry.
Reviews and Ratings
(139)
Reviews
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- It has streamlined our lead management cycles
- higher conversion of top funnel content
- scalable education to multiple customer segments
April 26, 2022
Easy and fast to implement on your website
- It makes my website load faster and improves customer experience
- Users spend more time on the website because they don't need to wait until the website loads
April 21, 2022
WISTIA is simply the most powerful and versatile video tool for business. AND super simple to use!
- Only positive.
- Doubled lead capture from lead magnet on website from one year to the next.
- Increased email interaction on newsletters when embedding Wistia video thumbnail into email campaigns (10-15% links clicked bumped to 30-40% links clicked).
- Can save us about 50+ hours of one-on-one client meeting time per year for pointing clients to video content rather than presenting the same info in a live setting.
April 15, 2022
Wistia for the Win!
- Allows us to see which campaigns are effective.
- Allows us to see what content our customers are engaging in.
- Ability to deliver quality training and marketing videos to our customers.
- Using Wistia has greatly improved our video streaming to our customers.
- They have enabled us to retain viewers we were losing before due to poor streaming.
April 15, 2022
Wistia - For All Your Video Needs
- N/A - we have not tracked this
April 14, 2022
Wistia is a highly customizable video player that allows us to create videos that match our branding and voice
- Calculating ROI for Wistia is difficult. However, it does create a more customized, professional feel for clients and prospects when they visit our website, which is valuable to us.
- Coval Homes Sales - the last three years have been our most profitable, and Wistia helping our videos get out there has definitely been a big part of that.
- Coval Homes Marketing - Wistia was the choice years ago, and they haven't regretted it.
- Overall, videos have become a big part of our initial process to get leads and close deals. Wistia has definitely helped facilitate that process.
April 11, 2022
Love, love, love Wistia!
- By being able to easily provide videos to our trialists and customers, we've improved our trial-to-conversion rates
April 07, 2022
The Best Video Product.
- Positive in terms of watch time.
- A/B testing provides us the best in terms of marketing.
- Increased revenue on website based on A/B testing.
March 29, 2022
Wistia is an amazing video player for any size company
- Wistia has helped us understand how valuable video is to our organization and where we should continue to invest resources.
- It's helped us increase time on page - thus increasing our ranking in search results.
November 04, 2021
Beautiful but expensive video player
- Increased brand reach
- Increased time on page
- More video engagement
October 22, 2021
Host videos for pro and forget YouTube bans
- A lot of players use Wistia so I have gained the trust of this community
- The quality of the videos remains the same which is not the case for the competitors
- Advanced analytics.
- Better marketing decisions around video.
June 15, 2021
Wistia offers a capable, flexible, scaleable, reliable, efficient, and well supported solution
- The reach and frequency of media delivery in the most efficient manner possible.
- Wistia has continually delivered on our internal and external external objectives.
- Better tracking of performance
- More seamless integration of video into websites
- faster page load speed due to the nature of 3rd party hosted solution
May 13, 2021
Wistia is a professional business-class tool
- We look professional to our clients.
- Business-class.
May 12, 2021
Wistia is always the best choice
- Improved customer experience.
- Flexibility with fast moving campaigns.
March 10, 2020
Great and affordable video hosting platform
- Brand awareness
- Marketing efficiency
February 29, 2020
The Wonderful World of Wistia
- It certainly increases our lead generation numbers because we require small amounts of info for certain videos.
- It certainly increases our time on-site significantly because they are spending time on the site watching the video. Then typically, we see a lot of click-thru's from the end of a video to another page within our website.
- It has given us insight into what specific points of our video are interesting to people - it's almost another way of doing keyword or topical research.
February 27, 2020
Incredible Video Hosting Service With Tons Of Functionality!
- It's been an excellent tool for embedding videos without ads.
- It's had a positive ROI for my business objectives.
February 26, 2020
Wistia Wins
- Able to see what videos are popular and what needs work.
- Personal touches to our clients.
February 03, 2020
Wistia makes managing and distributing video so simple
- Makes managing video simple, thus allowing me to focus on scenarios/issues where active engagement is necessary.
- Gating makes it easy to give multiple users download rights, making Wistia great for not only streaming but for content sharing. This helps avoid the cost of FTP Service.
January 15, 2020
Excellent solution for hosting marketing videos
- It allowed us to free up development resources.
- It gave us much better information on video engagement and usage.