Beautiful but expensive video player
November 04, 2021

Beautiful but expensive video player

Josh Rizzo | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Wistia

We used Wistia for branded About Us videos, auto-playing looping b-roll videos, landing page sales videos, and explainer videos on our blog posts. It also helped us get a better understanding of how users were engaging with our videos from an analytics standpoint. I really liked having full control of player customization.


  • Beautiful player customization
  • Excellent customer support
  • Simple interface
  • Powerful marketing tools


  • Not cost effective for small businesses
  • No review features
  • Player customization
  • Heatmaps
  • Player controls
  • Increased brand reach
  • Increased time on page
  • More video engagement
Wistia is pretty comparable to Vimeo but it seems to cost more for the same features. I liked the Wistia brand and the great educational and entertaining content they produce which is largely why we chose Wistia. With a smaller budget, I would probably go with Vimeo next time which has similar features at a better price.

Do you think Wistia delivers good value for the price?

Not sure

Are you happy with Wistia's feature set?


Did Wistia live up to sales and marketing promises?


Did implementation of Wistia go as expected?


Would you buy Wistia again?


Wistia is great for companies that rely heavily on video production and have a larger marketing budget. It allows more control and has more tools that most of the other options out there. For small businesses with a smaller budget, it's way too expensive which is why we didn't continue with it.


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