Email tracking and templates at its best!
May 19, 2021

Email tracking and templates at its best!

Caleb Julin | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Team

Overall Satisfaction with Yesware

It is being used by our Admissions Department to track emails to prospective students. We also use it to give each of the admissions counselors resources that they can send out to their students in the form of an email template. It helps us to make sure our communication to prospective students is consistent and saves the counselors time drafting emails from scratch.
  • Email tracking
  • Email templates
  • Mail merges
  • Not a fan of the transition to campaigns from mail merges. The idea is a good one but in practice it is much more clunky and often causes mistakes.
  • I would love for templates to be smarter. Give the option for if-then templates.
  • colleague tracking is annoying because it cannot specify which recipient opened the email if you sent to multiple colleagues.
  • Tracking
  • Templates
  • Campaigns
  • I don't have specific numbers, but I can tell you that it has increased our productivity overall as a team.
We use both Yesware and Moosend and they each serve their own purpose. Yesware is better suited for plain text emails, whereas Moosend is best for HTML emails. They do work together sometimes when we need our counselors to have access to an email we built in Moosend when we pull the HTML over to Yesware.

Do you think Yesware delivers good value for the price?

Yes

Are you happy with Yesware's feature set?

Yes

Did Yesware live up to sales and marketing promises?

Yes

Did implementation of Yesware go as expected?

Yes

Would you buy Yesware again?

Yes

I originally thought that the email tracking was the main reason to get Yesware, but in fact, the templates are the best service it offers. We save so much time drafting complicated emails by having a template that we can build/use. It is worth the money for our department for sure.