Item: Zoho Social
Rating: 8
Author: Verified User

Use Cases and Deployment Scope

I use Zoho Social for social media marketing and insights. As a content creator, it is very important for me to know how my content is doing at any given time, to know whether or not my audience is growing, and to pull reports on content performance for brand partners. Zoho Social makes it easy to do that with all of the features they offer to let you see your account's engagement, audience performance, and more. The best part is that you can see all of your different accounts at the same time, customize the dashboard how you like to view and pull reports for each platform or all at the same time.

Pros and Cons

Zoho Social is very user friendly and works fast to give the social media accounts analytics in one place.
The reports on Zoho Social are very easy to customize, but also very easy to understand and use for your social media marketing.
Zoho Social gives all the right analytics in real-time, never making you feel like you're clicking around in an abyss and the platform itself pops out with beautiful colors which are attention catching

I am still new to the platform, and everything I've used so far has been great. Will update my review if anything changes

Return on Investment

It has helped me to understand how my audience responds to the content I share, and how well it is doing or not. It has helped me to prioritize what exactly it is that my audience wants, and what content I can put out to gain more sales.

Alternatives Considered

Hootsuite

I like Zoho Social, because it is affordable, beginner friendly and gives everything I need in one platform. If you have zero experience with CRM platforms, you can hop right on in and start using it with no issues or any prior knowledge. I highly recommend for anyone who wants to take their social media marketing to the next level, who wants to connect with their customers more, and give them the content they want, then Zoho Social is great for them.

Key Insights

Do you think Zoho Social delivers good value for the price?

Yes

Are you happy with Zoho Social's feature set?

Yes

Did Zoho Social live up to sales and marketing promises?

Yes

Did implementation of Zoho Social go as expected?

Yes

Would you buy Zoho Social again?

Yes

Likelihood to Recommend

Zoho Social is well suited for content creators, social media marketers, business owners and anyone who is customer facing in the business. It's great to stay on top of how each platform is doing analytics wise, and have an in depth view of each platform's engagement. It's also well suited for beginners or people who have some experience in understanding the analytics part of social media marketing.

The only social media CRM tool you need

Overall Satisfaction with Zoho Social