Pros and Cons of Zoho Social 2025

Name: Social Media Management Software for Businesses & Agencies | Zoho Social
Uploaded: 2019-08-27T10:05:13.000Z
Duration: 2 min 32 s
Description: Social Media Management Software for Businesses & Agencies | Zoho Social

Overview

What is Zoho Social?

Zoho Social helps marketers in small to large organizations to grow the social media presence of their brand with actionable insights focused on content and engagement. Zoho Social provides marketers with pre-publishing insights based on the engagement level of previous…

Learn from top reviewers

Zoho Social - A Great Choice

Rating: 10 out of 10

December 31, 2024

Vetted ReviewVerified User

I use Zoho Social to post content related to our nonprofit. It is great to be able to post one time to multiple social media accounts, which saves an abundance of time. This p...

Roberta Coleman

C-Level Executive - Other

Executive Director

Kabod House International

1 year of experience

Don't hesitate, try Zoho Social and you won't regret it!

Rating: 9 out of 10

December 13, 2024

Vetted ReviewVerified User

I am quite amazed by the features of Zoho Social. I already used and checked out so many tools and there's always something missing. Zoho Social has everything we need for a B...

Magali Moreels

Manager - Marketing

Marketing & Communication Manager

I can't publish that

1 year of experience

Verified on LinkedIn

Zoho Social Review & ROI Evaluation

Rating: 9 out of 10

November 22, 2024

Vetted ReviewVerified User

Setting up auto posting schedule for LinkedIn, X, Facebook to reduce need for multiple people posting and sharing corporate content. Saves time and ensures proper sequence of ...

David Brown

Executive - Marketing

Investor & CCO

Sentia Ai

4 years of experience

Zoho Social is Excellent for Businesses looking to Post To Social

Rating: 9 out of 10

November 4, 2024

IncentivizedVetted ReviewVerified User

I utilized the trial of Zoho Social for one of my clients and I think it is a wonderful system! It's easy to connect the accounts and it's even easier to post. I would like it...

Mallory Durrick

Professional - Marketing

CEO

Durrick Designs

13 years of experience

Solution for Social Media Managment

Rating: 10 out of 10

October 22, 2024

IncentivizedVetted ReviewVerified User

I needed one simple tool that would let me schedule to all the platforms that I as seeing success on for my tutoring business as well as something to offer to my social media ...

Alisa Akey

Consultant - Marketing

Owner

Choosing to Thrive with Alisa Marie

1 year of experience

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Pricing

View all pricing

Standard

$10

Cloud

per month

Professional

$25

Cloud

per month

Agency

$200

Cloud

per month

Entry-level set up fee?

No setup fee

For the latest information on pricing, visithttps://www.zoho.com/social/pricing.html

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

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Product Demos

Social Media Management Using Zoho Social - Zoho Social Demo

YouTube

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Features

Listening/monitoring

Using complex keyword searches to surface insights from social media conversations.

8.2

Avg 7.7

Publishing

Scheduling posts to various social media channels and profiles from one interface.

8.5

Avg 8.0

9.3
Content planning and scheduling
(438) Ratings
Users can easily plan content and schedule posts to various social media channels and profiles from one interface.
7.9
Audience targeting
(310) Ratings
Users can target posts to audience members based on geolocation and other demographics.
8.3
Content optimization
(361) Ratings
The tool can suggest content, as well as the best days and times for content publication and customer engagement.

Engagement

Engaging with customers and responding to comments and inquiries via social media channels.

8.3

Avg 8.0

Marketing

Using the software to increase customer engagement and grow customer base via social media channels.

8.3

Avg 7.8

Channel coverage/integration

Effective integration with social media networks, including the ability to monitor, publish and respond.

9.2

Avg 8.4

9.4
Twitter
(384) Ratings
The software allows users to monitor, publish and respond via Twitter.
9
Facebook
(423) Ratings
The software allows users to monitor, publish and respond via Facebook.
9.2
LinkedIn
(380) Ratings
The software allows users to monitor, publish and respond via LinkedIn, including Groups.
9.1
Google+
(244) Ratings
The software allows users to monitor, publish and respond via Google+.
9.2
Instagram
(353) Ratings
The software allows users to monitor, publish and respond via Instagram.

Reporting/analytics

7.9

Avg 7.9

Account management

Users can manage access to multiple social media accounts.

8.9

Avg 8.0

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Product Details

About
Integrations
Competitors
Tech Details
FAQs

What is Zoho Social?

Zoho Social helps marketers in small to large organizations to grow the social media presence of their brand with actionable insights focused on content and engagement.

Zoho Social provides marketers with pre-publishing insights based on the engagement level of previous posts and the activity of their audience. Zoho Social even goes a step ahead to shows users the percentage of their audience that’s likely to see their post now, suggests the next best time to post and lets them schedule a post to go out at the same time of the day in different time-zones.

Zoho Social's real-time monitoring dashboard helps marketing teams listen to what’s being said about their brand. Users can search and track a keyword; and respond when they need to. Instant notifications ensure quick reactions and guarantee that no relevant conversations are missed.

Within Zoho Social, numbers are included as a value add, around publishing and listening features. A dedicated reports tab provides social-network-specific statistics and detailed analytics enabling users to understand more about their audience and how people engage with their content.

Zoho Social Features

Show Unsupported Features

Listening/monitoring Features

Supported: Sentiment analysis
Supported: Broad channel coverage

Publishing Features

Supported: Content planning and scheduling
Supported: Audience targeting
Supported: Content optimization

Engagement Features

Supported: Automated routing and prioritization
Supported: Customer interaction histories

Marketing Features

Supported: Lead generation
Supported: Content marketing

Channel coverage/integration Features

Supported: Twitter
Supported: Facebook
Supported: LinkedIn
Supported: Google+
Supported: Instagram

Reporting/analytics Features

Supported: Campaign success analytics
Supported: Competitor analysis

Account management Features

Supported: Role-based user permissions & privileges
Supported: Mobile access

Zoho Social Screenshots

Zoho Social Video

Social Media Management Software for Businesses & Agencies | Zoho Social

Zoho Social Integrations

Zoho Social Competitors

Zoho Social Technical Details

Deployment Types	Software as a Service (SaaS), Cloud, or Web-Based
Operating Systems	Unspecified
Mobile Application	Apple iOS, Android
Supported Countries	Worldwide
Supported Languages	English, French, German, Spanish, Portuguese, and Italian.

Frequently Asked Questions

Hootsuite, Sprout Social, and Buffer are common alternatives for Zoho Social.

Reviewers rate Twitter highest, with a score of 9.4.

The most common users of Zoho Social are from Small Businesses (1-50 employees).

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Comparisons

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Reviews From Top Reviewers

View all reviews

(1-5 of 446)

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Zoho Social - A Great Choice

Rating: 10 out of 10

December 31, 2024

RC

Roberta Coleman

Executive Director

Kabod House International (Non-profit Organization Management, 1-10 employees)

Vetted Review

Verified User

1 year of experience

Pros

Posts to multiple social accounts at one time
Provides helpful reports for each social media account
Connects to our YouTube channel
Allows posting to our Pinterest business account
Allows for the creation of images using Canva

Cons

I have not found any need for improvement on Zoho Social's part so far.

Don't hesitate, try Zoho Social and you won't regret it!

Rating: 9 out of 10

December 13, 2024

MM

Magali Moreels

Marketing & Communication Manager

I can't publish that (Building Materials, 501-1000 employees)

Vetted Review

Verified User

1 year of experience

Verified on LinkedIn

Pros

It takes all published posts, not only the ones you posty through Zoho Social.
It has a calendar where you can add other comments or items you want to post that day on internal commenication channels for example, so you have all your posts/to do's for posting what & where on 1 place.
It's so user friendly, I am 46 and really not into social media. I use Linkedin and that's ok but tyhanks to Zoho Social I get to know the insights of our other channels so I stay up to date on what my younger content creators are doing.
Good price for 3 users and features we need.

Cons

I didn't see big areas of improvement
Maybe the fact that you can't tag persons in linkedinposts but maybe that's solved now
It's a bit overwhelming the first days because of all the features but I have that with every new tool, I want to try out everyhing in the same time and that's not a good idea. Better take it step by step and now they have zoho spark with so many great courses!!