Zoho Social for the Voluntary and Community Sector
March 31, 2026

Zoho Social for the Voluntary and Community Sector

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Zoho Social

We chose Zoho Social after quite a bit of exploration into the different types of social media publishing tools. We found it's ability to schedule, and more importantly to repeat posts on a schedule to be invaluable.
As a charity, we do a lot of work with volunteers. We want to encourage them to take an active part in our work on social media. We found that the process of being able add accounts for them, and to have a member of staff authorise them meant we both got better and more varied content on our social media platform, but also that they were able to take an active part in our social media. This was good for them as it was something they could put on a CV, and good for us.
The reporting feature ensured that we were able to keep on top of which social media platforms were working well for us, and which needed something a bit more. It was helpful to ensure that our social media strategy focused primarily on where it was working for us, and give us the statistics to help shape our decisions.
We should also mention the cost. For what you get, Zoho Social was the best value for money that we found. With a simple and easy to learn interface, it's one I personally would recommend again.

Pros

  • Authorisation: Enabling people to send posts to be authorised, allowing someone else to change, reschedule, and alter the posts
  • Scheduling: allowing a user to schedule posts, as well as enabling the ability to repeat a post every week during a period, taking the hassle out of repeated post scheduling
  • Reporting: Being able to produce our own reports focusing on what we felt was important worked really well for us. Especially being able to see different social media accounts side-by-side.

Cons

  • Repeat Scheduling: Changing the times. While I love the repeat-scheduling feature, it would be really useful to be able to change the time the post was heading out, to hit different audiences
  • The Authorisation Flow: The authorisation flow is a little clunky in places. It'd disconnected form the messages about the post. If an admin changes a post and re-submits it for posting, it looses who originally created the post.
  • The Calendar View: When you have multiple posts on a single day, the calendar will only show to posts, and it's not clear which platforms these are posted on. It's also not visible when scheduling a post, so you can't see what 'slots' you have available on that day so as to not double-post too quickly.
  • Speedy Workflow: It increased our workflow, enabling us to deal with the large amount of events and posts that needed to be handled. It freed up our social media manager to work on more long-term projects
  • Increased Engagement: being able to post on multiple channels meant an increase in engagement in our smaller channels, with each channel showing an increase of at least 5%
  • Better Reporting: being able to explore the micro-blogging statistics where previously difficult to find led to better targeted posts.
Zoho Social is very usable.

It looses a mark because the ability to authorise posts isn't available on the notification that there is a post that requires authorisation. Authorisation is only accessible from the specific authorisation section.

It is not clear for some users how to edit a post for different platforms. The expalenation of how to edit a post for individual sites could be more verbose.
  • Hootsuite
  • Buffer
Zoho beat Hootsuite on price, coming down from the hundreds a month of Hootsuite into something affordable. Being very affordable when paid for for the year. It beat Buffer by being cleaner, and more usable than Buffer in the paid offerings.
Generally, the interface and statistics were better in Zoho than in Buffer. It is of course difficult to beat Hootsuite, except that the price is hundreds of pounds cheaper.

Do you think Zoho Social delivers good value for the price?

Yes

Are you happy with Zoho Social's feature set?

Yes

Did Zoho Social live up to sales and marketing promises?

Yes

Did implementation of Zoho Social go as expected?

Yes

Would you buy Zoho Social again?

Yes

Zoho Social has been really well suited for our use-case. We're a small charity, and it's mix of features and price has meant that it's really worked well for us. Being able to enable volunteers to take an active role in our social media, while at the same time being able to keep an eye on what's being posted has been invaluable.

Zoho Social Feature Ratings

Sentiment analysis
3
Broad channel coverage
10
Content planning and scheduling
9
Audience targeting
6
Content optimization
5
Workflow management
8
Automated routing and prioritization
7
Bulk actions
6
Content marketing
8
Twitter
10
Facebook
10
LinkedIn
10
Instagram
10
Campaign success analytics
8
Real-time tracking
7
Competitor analysis
5
Role-based user permissions & privileges
6
Mobile access
8

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