ZoomInfo Adds Value!
October 11, 2018

ZoomInfo Adds Value!

David Schwartz | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with ZoomInfo

Used across the sales, sales dev, and marketing ends of NVM. Helps us find contact info for people we need to reach but otherwise couldn't. Things like emails and phone numbers (both direct and HQ phones) allow us to reach VIPs in various companies who are important for us to reach. Very happy with ZoomInfo.

Pros

  • Getting phone numbers with a high accuracy rate
  • Getting emails with a high accuracy rate
  • Allowing us to sift through companies for people with titles we're looking for

Cons

  • Occasionally people have left company (but not such a high rate)
  • Sometimes phone numbers are off
  • Login is extremely annoying
  • Overall ZoomInfo has allowed us to reach contacts at various companies far faster and more feasibly
  • Has allowed me to optimize my LinkedIn Sales Navigator searches by adding a layer of actually being able to reach contacts directly
  • By importing to Salesforce, we've been able to improve our Salesforce data and add more relevant contacts to lists when it comes to outbound outreach
I honestly haven't used anything quite similar to ZoomInfo except for LinkedIn Sales Navigator (which seems to be the most similar thing to ZoomInfo - but it's still wildly different). I typically find relevant contacts on LinkedIn, but then to actually get their contact info, there's nothing I've ever used that is even close to ZoomInfo in terms of quality or depth of data and accuracy.
As I've stated in previous pages, ZoomInfo is really strong when it comes to providing us with the ability to reach contacts across various channels at different companies that would otherwise be pretty much impossible to reach. From a sales (and especially sales development) perspective, this is very helpful and appropriate. I suppose it would be inappropriate for teams not needing to reach contacts at various companies (so, for example, tech developers and so on).

ZoomInfo Sales Feature Ratings

9.0
Advanced search
10
Identification of new leads
10
List quality
10
List upload/download
7
Ideal customer targeting
10
Load time/data access
7
10.0
Contact information
10
Company information
10
Industry information
10
9.0
Salesforce integration
5
Company/business profiles
10
Data hygiene
10
Automatic data refresh
10
Filters and segmentation
10
Sales Intelligence Email Features ()
Not Rated

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