ZoomInfo for sales teams
March 26, 2022

ZoomInfo for sales teams

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with ZoomInfo

We use ZoomInfo to scrape contact info for prospecting. You can very easily export new contacts, leads, and accounts directly from Linkedin into Salesforce with a few clicks of a button. You can also do detailed account searches that can get pretty granular based on sector, geo, employee count, etc. Cool tool.
  • Scraping contact info.
  • Integrate into Salesforce.
  • Easy to export new accounts and contacts.
  • Login can be clunky.
  • Data is often stale or inaccurate.
  • Moving data from ZoomInfo to Salesforce can take forever.

Do you think ZoomInfo Sales delivers good value for the price?

Not sure

Are you happy with ZoomInfo Sales's feature set?

Yes

Did ZoomInfo Sales live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of ZoomInfo Sales go as expected?

I wasn't involved with the implementation phase

Would you buy ZoomInfo Sales again?

Yes

  • Increased SDR and SMB AE efficiency in scraping for new prospects.
  • Generally better data quality than other contact search tools I've used.
  • Still bad/no data when prospecting to non US based companies/prospects.
I wasn't involved in the selection of ZoomInfo but I do use another data aggregator (PitchBook) for scraping prospect contact information and I will say ZoomInfo is far more accurate when producing emails. ZoomInfo is a pretty straightforward plug-in, pretty easy to use, likely has far more firepower than what I'm using it for. Perhaps they could make it a bit more user-friendly and aesthetically pleasing to use, it's super boring from a UX perspective.
ZoomInfo is very well suited/tailored toward sales organizations with an ambitious outbound engine. Reps can scrape contact information on their prospects, import into their CRM and begin sequencing their prospects with a few savvy clicks of a button. My experience with ZoomInfo makes it seem more appropriate for immature sales orgs still looking to bulk up their prospecting, more mature teams will likely not lean as heavily on the tool.

ZoomInfo Sales Feature Ratings

Advanced search
7
Identification of new leads
8
List quality
7
List upload/download
8
Ideal customer targeting
7
Load time/data access
7
Contact information
7
Company information
8
Industry information
8
Salesforce integration
8
Company/business profiles
7
Alerts and reminders
7
Data hygiene
7
Automatic data refresh
7
Tags
7
Filters and segmentation
8