ZoomInfo is the best tool out there for finding business data
December 04, 2025

ZoomInfo is the best tool out there for finding business data

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with ZoomInfo Sales

Almost perfect just wish the location function catered a bit more to the international market. I am in Australia and if I could search by postcode or by State that would make my use even easier and better.
I am in outbound sales so ZoomInfo is my main resource for finding decision makers and new potential leads to prospect. Without ZoomInfo I would have to call the business directly and try to get past a gatekeeper all the time which is time consuming. Additionally I would have to use google or maps to determine what businesses are in an area in order to know who to even call to begin with. Lastly ZoomInfo helps me determine relevance so I am less likely to waste my time or the time of the person on the other end of the line. Very very helpful tool.

Pros

  • Provides Business Details
  • Provides Contact information for Decision Makers
  • Provides intent signals
  • Provides a wide variety of filters to narrow searches
  • Integrates with Salesforce CRM

Cons

  • Providing a filter option for countries outside the states that allows it to be narrowed by state, territory or region
  • Provide the ability to search by postal code outside of North America
  • Have the plug in pull profiles off of their page on their "Meet the team" from the company website in addition to places like Salesforce and linkedin
  • Improving my pipeline
  • Making my prospecting more efficient
  • Adds to more wins
ZoomInfo's data quality is vital to my role as ZoomInfo is the primary tool I use to self prospect which is a vital part of my success. Finding new doors to knock on is the fastest way to uncover more opportunity and ZoomInfo also helps to narrow down the searches to include relevance.
ZoomInfo has easier functionality, integration and far far more data available than the alternatives. It is more expensive by a decent margin but if that isn't an issue for a business then it is definitely the absolute best resource available for business data.

Do you think ZoomInfo Sales delivers good value for the price?

Yes

Are you happy with ZoomInfo Sales's feature set?

Yes

Did ZoomInfo Sales live up to sales and marketing promises?

Yes

Did implementation of ZoomInfo Sales go as expected?

Yes

Would you buy ZoomInfo Sales again?

Yes

ZoomInfo is the best tool in the market for SDRs, BDRS, BDMs, and AE's. It has the most functions, the most features and the most filters of any similar tool in the market. I have actually tried a handful of different ones and ZoomInfo beats them all by far in regard to functionality and usefulness. Anyone in the sales department of the business I work for I would recomend ZoomInfo to. Only time i might not recommend ZoomInfo is to a smaller business that may not be able to afford it. ZoomInfo is one of the most expensive options and some of the must less pricy competitors, though inferior, are suitable for a tight budget.

ZoomInfo Sales Feature Ratings

9.8
Advanced search
10
Identification of new leads
10
List quality
10
List upload/download
10
Ideal customer targeting
10
Load time/data access
9
9.5
Contact information
9
Company information
10
9.3
Smart lists and recommendations
6
Salesforce integration
10
Company/business profiles
10
Alerts and reminders
10
Data hygiene
8
Automatic data refresh
10
Tags
10
Filters and segmentation
10
Sales Intelligence Email Features ()
Not Rated

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