6sense vs. BrandWell

I would recommend 6sense as a 10. I really don't have any major faults with the tool. I can't imagine being a marketer in this day and age and not having a tool like 6sense. If a team doesn't have it, even if you're a small team, I think it can be a game-changer. I would say areas where this product is well-suited are organizations where sales and marketing teams need better alignment. If you have sales teams that need help prioritizing the right accounts—meaning ICP accounts that are showing intent—then 6sense is a tool you should definitely look into. If you have old-school sales teams that are just kind of winging it and picking accounts they feel they should be working without having data behind those decisions, 6sense can help bring much-needed focus and prioritization. Where it may not be the best fit is if you're a very small company and you're not yet at the point of doing account-based marketing. If you're a one-person shop with a single marketer or a single salesperson, you probably don't need ABM yet—you need to grow a little bit first. But that would really be my only callout.

Incentivized

Anyone looking to update or add long form content on their website would greatly benefit from using Content at Scale! I can't imagine not using it for our business. Keep in mind you will need to edit what it produces. In our experience we could not have published without editing. They offer great resources to assist you with the best way to edit and ways to use the tool in general

Incentivized

• It helps us know which accounts to focus on.
• Example: It shows which companies are searching for topics like our product. We give the SDR team a list of accounts to call first.
• It shows intent even when no one fills out a form.
• Example: An account may not submit a demo form, but 6sense still shows it is active and viewing related topics. This helps us reach out earlier.
• It triggers actions for the team.
• Example: If an account suddenly spikes in intent, we can alert the account owner, create a task, or start a sequence right away.

Incentivized

• Produces Long Form Blog Content
• Produces Blog Content with Table of Contents
• Provides FAQs and Embedded Schema Code
• Has a Great Training Program.

• I would love to see more academy and certifications, availability, I think some easier, faster, easy, digestible courses to jump in. Certifications are great but they're very much focused on just those two certifications, so maybe more of a specialization focus on that side as well as some ways to kind of do a quick easy onboarding for first time users or those who have 6sense within their organization but don't know how to jump in and use it right away.

Incentivized

• There was some trouble when the Shopify Integration was first launched. I think that has been resolved.
• We are trying to use our custom tone. It seems to have trouble with that. I may need to seek more instruction on how to instruct it properly.
• There have been times when replies from support were too slow for our time lines.

Incentivized

I love the tool, it makes everything we do more powerful and accurate. I'd shout it from the rooftops any day of the week. Using this tool will take your marketing efforts to the next level, no matter where you're starting from. No need to have prior experience with the tool for it to work for you

Incentivized

I gave this rating because I’ve spent hours upon hours training reps on 6sense. A lot of my trainings have been successful and the reps are now using the tool correctly. With that, I think the usability is overall strong. It isn’t complex once it is learned by the rep or admin, just takes some practice.

Incentivized

I've never noticed it being down but I rarely log into the web interface

Incentivized

Most of the time pages load quickly and the UX is great there are moments like every platform where it is laggy though

Incentivized

We hardly needed any support but in the initial days we got some had to contact support for the product understanding, the suppor t was prompt and they were very quick to resolve any issues. The support team is very helpful and gives a lot of importance to unresolved issues.

Incentivized

It was too fast, too complex, no one could follow along. If you miss a step, you're lost for the rest of the time and there is SO MUCH to learn and keep up with.

Incentivized

I wasn't involved but heard it was great

Incentivized

6sense sales team spent a lot more time with me building out a use case and example to take back to my team. I appreciated the support and felt confident in getting the help I needed to implement the tech.

Incentivized

While I continue to SurferSEO for it's Audits, Grow Flow and other SEO related functionalities, Content at Scale has proven to be the better choice for producing content, with input from SurferSEO (and other tools) helping to select topics.

Jasper was a great tool, but I was looking for a more one shot solution to producing long form content than Jasper provided. I've produced a huge variety of other kinds of content with Jasper, including a book!, but it took a bit more effort.

Has been used by a few teams cross functionally and the scalability of this product is great as we continue to grow

Incentivized

• Opportunity conversion, definitely increased opportunity, conversion rates and very high deal size. The size of the deal that is touched by marketing and engaged in 6sense paid media campaigns is proportionately increased versus if they were just an inbound or if they were just work by sales.

Incentivized

• Content at scale is very affordable.
• I have gained SEO rankings very quickly.
• I never expected the benefit of our domain authority raising 10 points in such a short time.

Incentivized