6sense vs. ProTrail

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
6sense
Score 8.6 out of 10
N/A
The 6sense Account Engagement Platform helps B2B organizations achieve predictable revenue growth by putting the power of AI, big data, and machine learning behind every member of the revenue team. 6sense uncovers anonymous buying behavior, prioritizes accounts for sales and marketing, and enables them to engage resistant buying teams with personalized, multi-channel, multi-touch campaigns. 6sense helps revenue teams know everything they need to know about their buyers so they can…N/A
ProTrail
Score 0.0 out of 10
Enterprise companies (1,001+ employees)
Developed by Refract Consulting, ProTrail is a cloud based sales intelligence tool designed to help sales teams with account planning, relationship building, and customer acquisition. ProTrail uses artificial intelligence (AI) to digitally map account data with credible information scattered over online platforms to produce highly meaningful and actionable sales intelligence. Some key platform features include: Detailed account overviews, relationship insights and opportunity insights.N/A
Pricing
6senseProTrail
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
6senseProTrail
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
6senseProTrail
Features
6senseProTrail
Engagement
Comparison of Engagement features of Product A and Product B
6sense
7.7
138 Ratings
4% above category average
ProTrail
-
Ratings
Automated routing and prioritization7.8115 Ratings00 Ratings
Customer interaction histories7.9125 Ratings00 Ratings
Syndicated content7.484 Ratings00 Ratings
Personalization7.6113 Ratings00 Ratings
Engagement data tracking8.0133 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
6sense
7.8
133 Ratings
2% above category average
ProTrail
-
Ratings
Ad campaign creation8.0127 Ratings00 Ratings
Display advertising7.9130 Ratings00 Ratings
Contextual advertising7.8109 Ratings00 Ratings
Social advertising7.7116 Ratings00 Ratings
Ad reporting and analytics7.7130 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
6sense
8.2
151 Ratings
6% above category average
ProTrail
-
Ratings
Standard visitor segmentation8.4148 Ratings00 Ratings
Behavioral visitor segmentation8.0149 Ratings00 Ratings
ABM sales intelligence8.3138 Ratings00 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
6sense
8.2
159 Ratings
11% above category average
ProTrail
-
Ratings
3rd party intent signals8.2157 Ratings00 Ratings
Downstream intent signals8.0150 Ratings00 Ratings
Account identification8.3154 Ratings00 Ratings
ABM Integrations
Comparison of ABM Integrations features of Product A and Product B
6sense
7.6
144 Ratings
3% below category average
ProTrail
-
Ratings
Automated workflow & orchestration7.6144 Ratings00 Ratings
Best Alternatives
6senseProTrail
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Dealfront
Dealfront
Score 8.9 out of 10
Lead411
Lead411
Score 8.2 out of 10
Medium-sized Companies
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
Lead411
Lead411
Score 8.2 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
TechTarget Priority Engine
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Score 9.9 out of 10
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User Ratings
6senseProTrail
Likelihood to Recommend
8.7
(251 ratings)
-
(0 ratings)
Likelihood to Renew
9.0
(13 ratings)
-
(0 ratings)
Usability
8.4
(44 ratings)
-
(0 ratings)
Availability
10.0
(3 ratings)
-
(0 ratings)
Performance
10.0
(3 ratings)
-
(0 ratings)
Support Rating
10.0
(28 ratings)
-
(0 ratings)
Online Training
1.0
(1 ratings)
-
(0 ratings)
Implementation Rating
10.0
(4 ratings)
-
(0 ratings)
Configurability
10.0
(3 ratings)
-
(0 ratings)
Ease of integration
10.0
(2 ratings)
-
(0 ratings)
Product Scalability
10.0
(3 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
10.0
(2 ratings)
-
(0 ratings)
User Testimonials
6senseProTrail
Likelihood to Recommend
6sense
6sense is well suited for taking a list of accounts and telling you where you should put your focus. It also gives great analytics to show you how well your team is doing. We often have problems with the contact data. It is often incorrect, so our reps cannot get ahold of the right people at the right time.
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Refract Consulting
No answers on this topic
Pros
6sense
  • I think one of my favorite features are the Bombora Surge topics, I'm able to take a topic that a segment is really highly active in and create an outbound sequence based on that, just targeting certain personas. Like on the buying committee, identifying activity. I can create an end-to-end campaign just with 6sense data.
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Refract Consulting
No answers on this topic
Cons
6sense
  • I would love to see more academy and certifications, availability, I think some easier, faster, easy, digestible courses to jump in. Certifications are great but they're very much focused on just those two certifications, so maybe more of a specialization focus on that side as well as some ways to kind of do a quick easy onboarding for first time users or those who have 6sense within their organization but don't know how to jump in and use it right away.
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Refract Consulting
No answers on this topic
Likelihood to Renew
6sense
I love the tool, it makes everything we do more powerful and accurate. I'd shout it from the rooftops any day of the week. Using this tool will take your marketing efforts to the next level, no matter where you're starting from. No need to have prior experience with the tool for it to work for you
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Refract Consulting
No answers on this topic
Usability
6sense
The platform is pretty straightforward as far as creating new segments and what's available to do so. The launch of digital advertising has greatly improved in recent months which has been great for our digital team. Adding or removing users and updating integration points is pretty easy as well. Reporting has also been recently updated which makes reporting on usage and ROI much easier too.
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Refract Consulting
No answers on this topic
Reliability and Availability
6sense
I've never noticed it being down but I rarely log into the web interface
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Refract Consulting
No answers on this topic
Performance
6sense
Most of the time pages load quickly and the UX is great there are moments like every platform where it is laggy though
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Refract Consulting
No answers on this topic
Support Rating
6sense
We hardly needed any support but in the initial days we got some had to contact support for the product understanding, the suppor t was prompt and they were very quick to resolve any issues. The support team is very helpful and gives a lot of importance to unresolved issues.
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Refract Consulting
No answers on this topic
Online Training
6sense
It was too fast, too complex, no one could follow along. If you miss a step, you're lost for the rest of the time and there is SO MUCH to learn and keep up with.
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Refract Consulting
No answers on this topic
Implementation Rating
6sense
I wasn't involved but heard it was great
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Refract Consulting
No answers on this topic
Alternatives Considered
6sense
6sense sales team spent a lot more time with me building out a use case and example to take back to my team. I appreciated the support and felt confident in getting the help I needed to implement the tech.
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Refract Consulting
No answers on this topic
Scalability
6sense
Has been used by a few teams cross functionally and the scalability of this product is great as we continue to grow
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Refract Consulting
No answers on this topic
Return on Investment
6sense
  • One of the big things, I think 6sense does a really good job is increasing the amount of pipeline that is generated within our organization. It's definitely one of the underrated things is I would say mental health, cold calling is very difficult. 6sense really makes it a lot easier to not stress out nearly as much going into these cold calls. Of course it is still going to happen, people are going to hang up, but I felt that people felt more confident going into these phone calls.
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Refract Consulting
No answers on this topic
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