What users are saying about

Adobe Business Catalyst

58 Ratings
Score 7.8 out of 101

OutboundEngine

6 Ratings
Score 8.5 out of 101

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Likelihood to Recommend

Adobe Business Catalyst

The service provision is good the accounts customer service is poor so I would struggle to give BC a better than average review, if only they could offer customers a better accounts service then the value would be much higher.
Richard Taylor profile photo

OutboundEngine

Their customer service and offerings keep getting better. I have been with them for nearly 2 years and it has been one of the best investments I made.
MICHELLE RYAN - REALTOR®, ABR®, CLHMS®, GRI, SRS profile photo

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst
6.5
OutboundEngine
WYSIWYG email editor
Adobe Business Catalyst
2.7
OutboundEngine
Dynamic content
Adobe Business Catalyst
8.9
OutboundEngine
Ability to test dynamic content
Adobe Business Catalyst
7.3
OutboundEngine
Landing pages
Adobe Business Catalyst
6.6
OutboundEngine
A/B testing
Adobe Business Catalyst
7.0
OutboundEngine
Mobile optimization
Adobe Business Catalyst
8.0
OutboundEngine
Email deliverability
Adobe Business Catalyst
8.2
OutboundEngine
List management
Adobe Business Catalyst
3.3
OutboundEngine
Triggered drip sequences
Adobe Business Catalyst
6.8
OutboundEngine

Lead Management

Adobe Business Catalyst
1.9
OutboundEngine
Lead nurturing
Adobe Business Catalyst
1.9
OutboundEngine
Lead scoring and grading
Adobe Business Catalyst
2.3
OutboundEngine
Data quality management
Adobe Business Catalyst
1.5
OutboundEngine
Automated sales alerts and tasks
Adobe Business Catalyst
1.9
OutboundEngine

Campaign Management

Adobe Business Catalyst
2.5
OutboundEngine
Calendaring
Adobe Business Catalyst
2.6
OutboundEngine
Event/webinar marketing
Adobe Business Catalyst
2.4
OutboundEngine

Social Media Marketing

Adobe Business Catalyst
8.2
OutboundEngine
Social sharing and campaigns
Adobe Business Catalyst
7.8
OutboundEngine
Social profile integration
Adobe Business Catalyst
8.6
OutboundEngine

Reporting & Analytics

Adobe Business Catalyst
7.1
OutboundEngine
Dashboards
Adobe Business Catalyst
8.1
OutboundEngine
Standard reports
Adobe Business Catalyst
7.1
OutboundEngine
Custom reports
Adobe Business Catalyst
6.2
OutboundEngine

Platform & Infrastructure

Adobe Business Catalyst
6.3
OutboundEngine
API
Adobe Business Catalyst
6.6
OutboundEngine
Role-based workflow & approvals
Adobe Business Catalyst
7.1
OutboundEngine
Customizability
Adobe Business Catalyst
6.1
OutboundEngine
Integration with Salesforce.com
Adobe Business Catalyst
5.5
OutboundEngine

Pros

  • Server Uptime is good
  • Online Chat is good
  • Security is good
  • Technical Service is good
Richard Taylor profile photo
  • Great catch phrases.
  • Offer a wide range of topics within the industry to peak the interest of the various end users, such as, home owner, investor, interior decorator and the like.
  • Good tracking and notification system.
  • Excellent customer service and follow-through.
MICHELLE RYAN - REALTOR®, ABR®, CLHMS®, GRI, SRS profile photo

Cons

  • The learning curve can be steep.
  • There is no access to the server side programming so some functionality needs a work around or cannot be accomplished.
  • It is more expensive for users than many of the other website options.
Pauline Kraus profile photo
  • Allow me to produce my own content using their template and send to my contact list on their system.
  • Allow me to make small edits to the content before sending out.
Sara Seely profile photo

Likelihood to Renew

Adobe Business Catalyst9.4
Based on 10 answers
Actually with Business Catalyst there is no renewal; once you are a partner, you are a partner for as long as you like. It is an investment in your business not simply a product you purchase...and as an investment in partnership with Adobe, both are committed to each other's success.
Pauline Kraus profile photo
No score
No answers yet
No answers on this topic

Usability

Adobe Business Catalyst9.7
Based on 4 answers
It's easy to log in; areas are well marked, and support is available if needed.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Business Catalyst9.0
Based on 4 answers
very few issues with availability
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Business Catalyst8.2
Based on 1 answer
Very few issues
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Business Catalyst8.6
Based on 5 answers
The support provided by Adobe is excellent. Though the knowledge base, forums, blogs and online chat questions most all answers can be found. In the event that you are unable to find an answer or you have a unique situation simply post a question to the forums. These forums are regularly monitored by Adobe and its users.
Pauline Kraus profile photo
OutboundEngine9.1
Based on 1 answer
I have tried other providers located in other states and their content was not relevant to my area and was not read by any of my database receiving the emails. OutboundEngine gets a very acceptable "email's opened" within my mailing list.
Ronda Needham profile photo

Online Training

Adobe Business Catalyst8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Implementation

Adobe Business Catalyst9.6
Based on 3 answers
Pretty easy to do
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

We didn't really used many products before deciding to use Business Catalyst. When we started we developed sites using an old product (GoLive) and then created a few sites in WordPress. We didn't like that fact that WordPress needed an add-on every time we wanted additional functionality and trying keep on top of updates was distracting.Adobe's Business Catalyst gave us an all in one system to replace the multiple products clients required to run their online businesses. We also didn't have to remember which sites had what add-ons updated...or not. Business Catalyst is SaaS which allows us to always have the latest updates and functionality ready at our fingertips.
Pauline Kraus profile photo
OutboundEngine does the work for me so that emails are actually going out. Constant Contact has a ton of flexibility and is a great platform, but I was never using it because I rarely found time to create my own content.
Sara Seely profile photo

Scalability

Adobe Business Catalyst9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Return on Investment

  • Business Catalyst provides partners and clients a single system to learn and maintain. No need to constantly switch gears to remember who has what CMS which makes support more efficient.
  • Business Catalyst has made it possible to create and launch sites in less time thus increasing profitability.
  • Business Catalyst is a large investment in the beginning about monetarily and in learning the system. It may not affordable to smaller agencies.
Pauline Kraus profile photo
  • Many compliments on the newsletters, appearance and content.
  • Generated meetings with potential referral sources.
  • Generated meetings with cold prospects.
Sara Seely profile photo

Screenshots

Pricing Details

Adobe Business Catalyst

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Adobe Business Catalyst Editions & Modules
Adobe Business Catalyst
Additional Pricing Details

OutboundEngine

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Required
$99*
1.  per user
OutboundEngine Editions & Modules
OutboundEngine
Edition
Basic
$1791
Value
$2291
Premium
$2991
1. per user
Additional Pricing Details
More information is available on the vendor's website.