What users are saying about
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139 Ratings
3 Ratings

Adobe Campaign

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139 Ratings
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Score 7.6 out of 101
3 Ratings
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Score 9.1 out of 101

Likelihood to Recommend

Adobe Campaign

The features and options available in Adobe Campaign are extensive. We use it to run our marketing campaigns across multiple types of devices. It covers all the bases from e-mail, mobile, or a direct mail sent to a prospect, we can do it all. It is a great tool for just keeping track of things, coming campaign elements and a history of what has occurred. Reporting could use some work and the amount of customization required is a bit steep.
No photo available

Jumplead

It's great for monthly tech budgets under $500. It's not very well suited for ecommerce. Not suitable for large scale enterprise due to the limited API. Not suitable for people who are not at least a little tech savvy. However, anyone who can use WordPress can use this, so that is nice
AARON OPFELL » Grows Sales profile photo

Feature Rating Comparison

Email & Online Marketing

Adobe Campaign
7.9
Jumplead
6.0
WYSIWYG email editor
Adobe Campaign
7.4
Jumplead
6.4
Dynamic content
Adobe Campaign
8.3
Jumplead
1.0
Ability to test dynamic content
Adobe Campaign
8.3
Jumplead
9.1
Landing pages
Adobe Campaign
7.9
Jumplead
9.1
A/B testing
Adobe Campaign
7.3
Jumplead
7.8
Mobile optimization
Adobe Campaign
7.8
Jumplead
4.6
Email deliverability
Adobe Campaign
8.7
Jumplead
7.3
List management
Adobe Campaign
8.0
Jumplead
4.6
Triggered drip sequences
Adobe Campaign
7.2
Jumplead
3.8

Lead Management

Adobe Campaign
6.7
Jumplead
5.7
Lead nurturing
Adobe Campaign
7.2
Jumplead
9.1
Lead scoring and grading
Adobe Campaign
7.2
Jumplead
3.8
Data quality management
Adobe Campaign
6.4
Jumplead
1.1
Automated sales alerts and tasks
Adobe Campaign
6.1
Jumplead
9.1

Campaign Management

Adobe Campaign
7.3
Jumplead
5.5
Calendaring
Adobe Campaign
7.3
Jumplead
9.1
Event/webinar marketing
Adobe Campaign
7.3
Jumplead
1.8

Social Media Marketing

Adobe Campaign
7.9
Jumplead
9.1
Social sharing and campaigns
Adobe Campaign
8.1
Jumplead
9.1
Social profile integration
Adobe Campaign
7.7
Jumplead
9.0

Reporting & Analytics

Adobe Campaign
7.7
Jumplead
7.3
Dashboards
Adobe Campaign
7.8
Jumplead
7.3
Standard reports
Adobe Campaign
8.2
Jumplead
7.3
Custom reports
Adobe Campaign
7.2
Jumplead
7.3

Platform & Infrastructure

Adobe Campaign
7.2
Jumplead
7.5
API
Adobe Campaign
6.9
Jumplead
4.6
Role-based workflow & approvals
Adobe Campaign
8.0
Jumplead
9.1
Customizability
Adobe Campaign
7.5
Jumplead
7.2
Integration with Salesforce.com
Adobe Campaign
7.5
Jumplead
9.1
Integration with Microsoft Dynamics CRM
Adobe Campaign
7.1
Jumplead
Integration with SugarCRM
Adobe Campaign
6.4
Jumplead

Pros

Adobe Campaign

  • It helps us predict what customers will do...then reacts accordingly.
  • AC makes it easy for us to lay out logical workflows and automation with a visual orchestration.
  • Helps us identify and predict the next steps in campaigns.
No photo available

Jumplead

  • Jumplead provides a great contact list database - You can assign contacts to different stages of the sales funnel, add different tags for different types of contact needs, add notes, see when contacts visit your website, how many times they visit, where they visit, and add auto-responder emails when contacts visit certain pages. Jumplead also provides users with hot leads lists of contacts that visit their via every day, once a week, once a month or never. The email notification is your choice.
  • Autoresponders and email blast - We send out multiple emails per month from 3 different accounts that we've started on Jumplead. (We can switch between all 3 accounts from one user interface.) With email and autoresponder emails we can set up schedules, automatic triggers, and see analytics with open rates, click through rates, deliveries, bounce back, unsubscribed and more.
  • Landing pages and lead generation forms - This are especially great because we can set up forms to capture contacts right from the Jumplead platform which makes all of the above functions more seamless.
  • Customer Service - Maybe I should have stated this one first. Matt and the rest of the team at Jumplead are, how do I say this, AMAZING! They have helped me figure out every question I have had, with attention to detail in explanation and with time sensitivity.
Melissa J. Rautenberg profile photo

Cons

Adobe Campaign

  • Steep learning curve
  • Duplication of user profiles has been a problem
  • The new creative design editor has some quirks
No photo available

Jumplead

  • UI has some annoying issues, like being unable to copy certain items.
  • Cannot daisy chain automations.
  • API is not a true REST API, it requires Oath.
AARON OPFELL » Grows Sales profile photo

Likelihood to Renew

Adobe Campaign

Adobe Campaign 8.4
Based on 5 answers
Once you go for Neolane you are a bit stuck with it, so we will most likely stay with Neolane. Cost of investment and training are the main factors at work here. We havesimply have invested too much in the product to stop using it after 2 years.That said, my score of 8 does not imply that the product is worthy of getting an 8 but reflects our willingness to renew.Given that upgrading to a new version will cost again a substantial sum, we most likely will keep using the current version we are on which is 6X.
No photo available

Jumplead

Jumplead 9.1
Based on 1 answer
Works well, has features I need, competitive pricing, great support
Charles Rogel profile photo

Usability

Adobe Campaign

Adobe Campaign 9.0
Based on 3 answers
Because I think it is a very user friendly system, especially when it comes to campaign production
Emma Asplund profile photo

Jumplead

No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Campaign

Adobe Campaign 7.0
Based on 1 answer
Aside from frequent error prompts, the program is quite dependable
Gibum Kang profile photo

Jumplead

No score
No answers yet
No answers on this topic

Support

Adobe Campaign

Adobe Campaign 5.5
Based on 3 answers
I would say that generally the knowledge of the support team we work with is good, great even.I can't say that they seem to be very interested or involved in trying to make the product work best for us.They do what needs to be done, and they do it well - but not really going the extra mile.
No photo available

Jumplead

No score
No answers yet
No answers on this topic

Alternatives Considered

Adobe Campaign

We used to use Experian, or CheetahMail as it's referred to. Overall with the cost of deployment and training there is not really a way of going back. Given the chance, we probably would have saved ourselves the cost and would have stuck with an SAAS agreement with either Experian or an equivalent.That is not to say that Adobe's Neolane is a bad product, in fact it's a fairly good product. However it needs a lot of polishing to become the all round pack it should be.
No photo available

Jumplead

Jumplead is cheaper and leaner than "Confusionsoft" and makes a hell of a lot more sense than stapling 5 other software together.
AARON OPFELL » Grows Sales profile photo

Return on Investment

Adobe Campaign

  • We lowered our overall cost of routing emails, we are now using our own servers with a flat-fee cost for the connection. However against substantial initial investment - cost of deployment and training of staff.
  • Our turnover in email increased by a bit, due to the fact we can route more - and a bit better targeted
  • Employment efficiency went down. Unlike Experian we have now full time 2 people providing technical support. The Client software is slower than the Experian web interface and overall action takes more time. However this is on the shoot-per shoot basis. For the more permanent campaigns the customizability of Neolane is absolutely better (read good)
No photo available

Jumplead

  • Increased margins
  • Faster dev lead times
  • increased campaign results
AARON OPFELL » Grows Sales profile photo

Screenshots

Pricing Details

Adobe Campaign

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Adobe Campaign Editions & Modules

Adobe Campaign
Additional Pricing Details

Jumplead

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Jumplead Editions & Modules

Jumplead
Edition
Explore
Free1
Solo
$491
Starter
$991
Pro
$1991
Enterprise
$2991
1. Contacts
Additional Pricing Details

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