Adobe Campaign vs Jumplead

• Customizability: if you know what you want and need - Neolane is able to provide you with an environment that should suit your needs.
• Cross-platform: the ability to manage campaigns - SMS - Email - Social media etc.
• Analytics: Neolane provides a vast amount of data

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• Jumplead provides a great contact list database - You can assign contacts to different stages of the sales funnel, add different tags for different types of contact needs, add notes, see when contacts visit your website, how many times they visit, where they visit, and add auto-responder emails when contacts visit certain pages. Jumplead also provides users with hot leads lists of contacts that visit their via every day, once a week, once a month or never. The email notification is your choice.
• Autoresponders and email blast - We send out multiple emails per month from 3 different accounts that we've started on Jumplead. (We can switch between all 3 accounts from one user interface.) With email and autoresponder emails we can set up schedules, automatic triggers, and see analytics with open rates, click through rates, deliveries, bounce back, unsubscribed and more.
• Landing pages and lead generation forms - This are especially great because we can set up forms to capture contacts right from the Jumplead platform which makes all of the above functions more seamless.
• Customer Service - Maybe I should have stated this one first. Matt and the rest of the team at Jumplead are, how do I say this, AMAZING! They have helped me figure out every question I have had, with attention to detail in explanation and with time sensitivity.

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• User interface - it's not modern looking. I wouldn't call it particularly user friendly. And overall it's not highly responsive
• Debugging: the information given is not always enough and contact with Neolane support needs to be made
• Resource management: the software in general (the client and the server side) are a tad resource heavy

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• UI has some annoying issues, like being unable to copy certain items.
• Cannot daisy chain automations.
• API is not a true REST API, it requires Oath.

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• Better tracking of responses and customers.
• All in one tool so we don't have to cross train multiple employees on multiple programs
• Has given set goals for further expansion.

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• Provides our agency and our clients with a better, more efficient inbound marketing strategy. Platforms like HubSpot are too expensive and too complicated for what we need.
• Lead gen forms, emails, contact updates and analytics can all be taken care of right inside the platform. It's convenient.

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