Overall Satisfaction with Adobe Campaign
Adobe Campaign is a very powerful tool to leverage the company's internal and external campaigns. Makes it much easier to edit content and manage shipping on a large scale. Personalization and centralization of marketing according to demand. Easy accessibility and high availability are also important points. Very dynamic and interactive application with well-qualified support.
- Impressive data analytics
- Ease of use and customization
- Centralized flow management
- It has an interactivity that helps a lot
- Limited number of designs
- A little deficient integration with other applications
- As we depend on users for certain assessments, it is sometimes difficult to reach a conclusion
- Personal and team productivity gains
- Reduced marketing costs
- Quality in service delivery
- Mailchimp, Twilio and HubSpot CRM
All these applications are very similar, adobe has a differential for the company's expertise, for the way cloud services and their specialists are treated. I believe that it also has a differential in the metrics and management of flows where it is possible to have a broader view of the entire process. The availability to be able to manage everything on several different channels is also an important point.
Do you think Adobe Campaign delivers good value for the price?
Are you happy with Adobe Campaign's feature set?
Did Adobe Campaign live up to sales and marketing promises?
Did implementation of Adobe Campaign go as expected?
Would you buy Adobe Campaign again?
I believe that many applications have some flaws but many in general are very efficient in what they do and among all these, I believe that Adobe Campaign offers great features compared to others and is also a very robust and stable platform. We can use data in a very advanced way to get as much management as possible over the entire flow.
Although there is a lot of material available on the internet to answer questions, I still feel a lack of commitment and delay in the responses of the support, but as a whole, it leaves nothing to be desired. I believe that, in the great majority, companies sin in the desired support, but we cannot generalize. But this one, in particular, has a wide range of specialists and well-qualified management, but I believe that it is not so bad.
To give a boost to the internal and external marketing of companies it works very well. It helps a lot in the relationship with people and customers. It allows you to reach a large number of destinations very easily. Generates reports that maximize decision-making power over respective campaigns and products. The flows are better organized when using this resource.