What users are saying about
2 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.6 out of 100

Likelihood to Recommend

Adobe Experience Platform Launch

If you're an Adobe customer, especially Adobe Analytics, Launch should be your first choice. If you're not an Adobe customer, you should call them and tell [them] it should be available to everyone.Native mobile app version was not available until very recently, so I can't evaluate it yet.
Alexander Dolinin | TrustRadius Reviewer

Feature Rating Comparison

Security

Adobe Experience Platform Launch
10.0
Role-based user permissions
Adobe Experience Platform Launch
10.0

Tag Management

Adobe Experience Platform Launch
7.4
Tag library
Adobe Experience Platform Launch
9.0
Tag variable mapping
Adobe Experience Platform Launch
9.0
Ease of writing custom tags
Adobe Experience Platform Launch
10.0
Rules-driven tag execution
Adobe Experience Platform Launch
10.0
Improved page load times
Adobe Experience Platform Launch
5.0
Mobile app tagging
Adobe Experience Platform Launch
5.0
Library of JavaScript extensions
Adobe Experience Platform Launch
4.0

Data Management & Integrity

Adobe Experience Platform Launch
7.3
Event tracking
Adobe Experience Platform Launch
10.0
Universal data layer
Adobe Experience Platform Launch
5.0
Automated error checking
Adobe Experience Platform Launch
7.0

Pros

Adobe Experience Platform Launch

  • Granular user permissions.
  • Asynchronous deployment option.
  • Full control of code execution timing (wherever technically possible).
Alexander Dolinin | TrustRadius Reviewer

Cons

Adobe Experience Platform Launch

  • Documentation could be better.
  • It should be available to everyone, not just Adobe customers.
Alexander Dolinin | TrustRadius Reviewer

Alternatives Considered

Adobe Experience Platform Launch

Great integration with Adobe Analytics, flexibility, ease of use.
Alexander Dolinin | TrustRadius Reviewer

Return on Investment

Adobe Experience Platform Launch

  • Made vendor tags deployment and management easier.
Alexander Dolinin | TrustRadius Reviewer

Pricing Details

Adobe Experience Platform Launch

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Adobe Experience Platform Launch
8.0

Add comparison