AdRoll vs. BannerFlow

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AdRoll
Score 3.1 out of 10
N/A
AdRoll provides a platform, performance, and services to meet companys' marketing goals while streamlining marketing operation. Solutions technologies for brand awareness, retargeting, and abandoned cart recovery. And the AdRoll Cross-Channel Performance Dashboard displays campaigns holistically so users can analyze performance, run reports, gather insights.
$40
per month
BannerFlow
Score 6.4 out of 10
N/A
BannerFlow provides the ability to build ad campaigns without design help in seconds, not weeks. BannerFlow removes the ad production process. Customers create one single initial banner and the tool will create the sizes for them in a few seconds. Changes can be done in real-time simultaneously and remotely on the fly on all campaign ads.N/A
Pricing
AdRollBannerFlow
Editions & Modules
Essentials
$12
per month
Growth
$25
per month
Starter
Free
No answers on this topic
Offerings
Pricing Offerings
AdRollBannerFlow
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsAfter a consultation, we will set up a demo of the platform to showcase the features that suit your needs best. We do not have standard pricing packages as our offers are customised to you and your company's needs.
More Pricing Information
Community Pulse
AdRollBannerFlow
Top Pros
Top Cons
Features
AdRollBannerFlow
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
AdRoll
6.7
21 Ratings
9% below category average
BannerFlow
7.5
2 Ratings
2% above category average
Data Transfer6.721 Ratings7.52 Ratings
DSP integration6.815 Ratings7.52 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
AdRoll
5.0
44 Ratings
44% below category average
BannerFlow
8.6
2 Ratings
9% above category average
Ad campaign creation2.643 Ratings8.92 Ratings
Ad deployment8.144 Ratings8.42 Ratings
Display advertising5.041 Ratings9.52 Ratings
Ad display and retargeting segmentation5.044 Ratings8.92 Ratings
Sequence targeting4.626 Ratings7.12 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
AdRoll
2.9
44 Ratings
92% below category average
BannerFlow
8.4
2 Ratings
7% above category average
Ad dashboards2.544 Ratings8.92 Ratings
Ad performance reports2.544 Ratings8.92 Ratings
Ad conversion tracking4.042 Ratings9.52 Ratings
Ad attribution reporting2.338 Ratings7.02 Ratings
Cross-channel ad management3.931 Ratings8.52 Ratings
Ad forecasting and optimization2.228 Ratings7.52 Ratings
Best Alternatives
AdRollBannerFlow
Small Businesses
Google Ad Manager
Google Ad Manager
Score 8.5 out of 10
Google Ad Manager
Google Ad Manager
Score 8.5 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 6.6 out of 10
The Trade Desk
The Trade Desk
Score 6.6 out of 10
Enterprises
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 9.0 out of 10
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AdRollBannerFlow
Likelihood to Recommend
2.7
(49 ratings)
7.5
(2 ratings)
Likelihood to Renew
7.0
(6 ratings)
-
(0 ratings)
Usability
8.0
(6 ratings)
-
(0 ratings)
Support Rating
1.3
(6 ratings)
-
(0 ratings)
Implementation Rating
8.0
(3 ratings)
-
(0 ratings)
User Testimonials
AdRollBannerFlow
Likelihood to Recommend
NextRoll
Adroll is perfect for companies and situations in which you are trying to retarget customers with specific products. Their platform is perfect for dynamic content on their web and social ads. Also, if you are running multiple campaigns at once then the Adroll platform is perfect when organizing many different campaigns at once. If you are just running one or two social campaigns I feel it is easier to go directly to the source and you can probably leave Adroll out of the mix
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BannerFlow AB
Bannerflow works great for organisations who produce thousands of creatives in different formats every month and run creatives based advertising across multiple online channels- it helps you save redesign time and costs across your team by making the process easy and efficient. It also helps directly run ads and experiments and analyse the results using creative focussed data
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Pros
NextRoll
  • A customer service rep can help us out with any campaign questions, any time during the work week.
  • The platform has a very transparent platform that provides great detail about analytics of the ads.
  • The platform shows what digital advertising mediums are working the best for your website, not just the ads that you run through them.
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BannerFlow AB
  • Designs can be easily copied and adapted to different sizes to save time
  • Extensive processes for collaboration and approvals within the tool
  • allows you to share direct links to advertiser
Read full review
Cons
NextRoll
  • Improved level of support during the technical setup process would really improve the onboarding process
  • Consistent, proactive account management is key with organizations like AdRoll. A dedicated rep goes such a long way.
  • More granular reporting would help with back-end optimization and client recommendations
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BannerFlow AB
  • It can be a bit slow at times.
  • More flexibility in design templates.
  • Occasional bugs.
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Likelihood to Renew
NextRoll
We like AdRoll as it's filling a hole in our advertising right now, but it's not our favorite platform for running our online ads. Google and Facebook especially are our favorites, as we can do much more with them than we can with AdRoll, hence the 7 out of 10 rating.
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BannerFlow AB
No answers on this topic
Usability
NextRoll
Once tags are given and things are set up, it is fairly easy to utilize the reporting dashboard and check in on your ongoing campaigns. Metrics are simple to follow and can be toggled for specific dates or other qualifiers
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BannerFlow AB
No answers on this topic
Support Rating
NextRoll
We don't use AdRoll support much, but when we have it's been fine, in line with other advertising platforms where it takes a few days maximum to resolve an issue that you have with them. In general though, the platform is very self sufficient and we do not have to use their support much, which is a good thing.
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BannerFlow AB
No answers on this topic
Implementation Rating
NextRoll
Implementation was easy, as all we needed to do was use Google Tag Manager's built in AdRoll tag type and input our client ID and we were up and running. If you're not using Google Tag Manager, I imagine the implementation would be relatively easy as well, as all that's needed is a basic pixel.
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BannerFlow AB
No answers on this topic
Alternatives Considered
NextRoll
AdRoll is better than Taboola in that the ad creation process. I like how the ads have better retargeting than Taboola. Also, I can make the ads look more elegant and fit our brand more than Taboola. Adroll's analytics are also better than Taboola in my experience. Lastly, Tabool is relatively the same price as Taboola.
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BannerFlow AB
BannerFlow is much better than handling everything in-house (i.e. creating advertisements yourself and manually adding them to each social media platform). It doesn't require the same bandwidth and time requirement as creating everything in-house, along with analyzing advertisements. Everything is accessible in one place, the creation, the publishing, the A/B testing, etc. so it is much simpler.
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Return on Investment
NextRoll
  • Mixed - while the tool provides an invaluable productivity gain the actual ROI it provides is less certain. We found if used in combination with other revenue analytics it was useful to determine the impact it had on revenue from returning visitors. If data is used on its own the impact on revenue is less quantifiable.
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BannerFlow AB
  • Saved us many man hours in redesign
  • Helped us launch campaigns faster
  • Saved us collaboration costs for marketing agencies
  • Helped maintain brand guideline consistency
Read full review
ScreenShots