AdRoll vs. Nielsen Marketing Mix Modeling
AdRoll vs. Nielsen Marketing Mix Modeling
Product | Rating | Most Used By | Product Summary | Starting Price |
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AdRoll | N/A | AdRoll provides a platform, performance, and services to meet companys' marketing goals while streamlining marketing operation. Solutions technologies for brand awareness, retargeting, and abandoned cart recovery. And the AdRoll Cross-Channel Performance Dashboard displays campaigns holistically so users can analyze performance, run reports, gather insights. | $40 per month | |
Nielsen Marketing Mix Modeling | N/A | Nielsen Marketing Mix Modeling enables customers to assess the impact of their investments, understand what’s working, and optimize marketing budgets accordingly. It replaces Nielsen Attribution (formerly Visual IQ, acquired by Nielsen in October 2017) , the platform for cross-channel attribution and marketing analytics suite. | N/A |
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Editions & Modules |
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Offerings |
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Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
Additional Details | — | — | ||||||||||||||
More Pricing Information |
AdRoll | Nielsen Marketing Mix Modeling | |
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Top Pros |
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Top Cons |
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Ad Network Integration |
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Ad Campaigns |
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Ad Reporting & Analytics |
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AdRoll | Nielsen Marketing Mix Modeling | |
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Small Businesses | Google Ad Manager Score 8.5 out of 10 | Firebase Score 8.4 out of 10 |
Medium-sized Companies | The Trade Desk Score 6.6 out of 10 | Firebase Score 8.4 out of 10 |
Enterprises | Adobe Advertising Cloud Score 9.0 out of 10 | Piano Analytics Score 8.1 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
AdRoll | Nielsen Marketing Mix Modeling | |
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Likelihood to Recommend | 3.0 (49 ratings) | 1.0 (1 ratings) |
Likelihood to Renew | 7.0 (6 ratings) | - (0 ratings) |
Usability | 8.0 (6 ratings) | - (0 ratings) |
Support Rating | 1.4 (6 ratings) | - (0 ratings) |
Implementation Rating | 8.0 (3 ratings) | - (0 ratings) |
AdRoll | Nielsen Marketing Mix Modeling | |
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Likelihood to Recommend | NextRoll | Nielsen |
Pros | NextRoll | Nielsen |
Cons | NextRoll | Nielsen |
Likelihood to Renew | NextRoll | Nielsen No answers on this topic |
Usability | NextRoll | Nielsen No answers on this topic |
Support Rating | NextRoll | Nielsen No answers on this topic |
Implementation Rating | NextRoll | Nielsen No answers on this topic |
Alternatives Considered | NextRoll | Nielsen |
Return on Investment | NextRoll | Nielsen |
ScreenShots |