What users are saying about

Rival IQ

5 Ratings

Agency Analytics

8 Ratings
Score 8.5 out of 101

Rival IQ

5 Ratings
Score 8.4 out of 101

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Likelihood to Recommend

Agency Analytics

Well suited for small agencies such as ours. Maybe not suitable or overkill for solo entrepreneurs. Not sure. But it's a great tool for small teams
Gene Sower profile photo

Rival IQ

I think it's a great tool to be used by any brand. The interface is user friendly, creating a safe space for account managers and social media managers alike. The only instance in where it wouldn't be optimal is if you're looking at very historical data, or tracking additional influencers (not competitors) or if you have multiple profiles (within 1 channel) to track.. But this suits our needs very well.
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Feature Rating Comparison

SEO

Agency Analytics
7.9
Rival IQ
6.9
Backlink management
Agency Analytics
8.3
Rival IQ
7.0
SERP ranking tracking
Agency Analytics
9.7
Rival IQ
Page grader
Agency Analytics
7.0
Rival IQ
Competitive analysis
Agency Analytics
7.5
Rival IQ
8.0
Site audit / diagnostics
Agency Analytics
8.0
Rival IQ
Site recommendations
Agency Analytics
7.0
Rival IQ
6.0
Keyword analysis
Agency Analytics
Rival IQ
6.5

SEO Channels

Agency Analytics
8.5
Rival IQ
6.0
Local SEO
Agency Analytics
8.7
Rival IQ
Global SEO
Agency Analytics
8.3
Rival IQ
Social SEO
Agency Analytics
Rival IQ
6.0

SEO Platform & Account Management

Agency Analytics
10.0
Rival IQ
Integration with web analytics tools
Agency Analytics
10.0
Rival IQ

Pros

  • Quick and easy to get SEO rankings.
  • Folder and keyword categorisation.
  • Good reports.
Gerry Dapergolas profile photo
  • I really appreciate the ability to track all channels together, but also the ability to break it down and take a closer look at specific performance.
  • Provides a snapshot view of how the brand compares to the competition and allows us to make adjustments to optimize based on performance recommendations.
  • Allows you to compare periods of time to previous periods, without having to manually calculate. User friendly + efficient for a project/account manager to use, as well as analytics/data scientists.
No photo available

Cons

  • Very basic tool.
  • There are other tools in the market that can get you more than that.
  • Lack of integration with tools.
Gerry Dapergolas profile photo
  • I do wish more historical data was available. I think it only goes back 1-2 years, or when it was originally set up. Wish it were lifetime data for a channel.
No photo available

Alternatives Considered

SEMRush for more detailed analysis
Gerry Dapergolas profile photo
These products are similar, but don't provide the same friendly interface or analytical view of the social space. Both of the platforms above (Olapic + Track Maven) are great for social media users, influencers, and trend-data, but if you're looking at improving your own brands' performance, Rival IQ is the best bet.
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Return on Investment

  • Helped us monitor campaigns effectively
  • Helped reduce the need of long reports as we could get data anytime
  • Helped monitor campaign performance in order to optimise better for SEO
Gerry Dapergolas profile photo
  • Allows us to keep a pulse on the competition, which ultimately gives us favorable position with our client.
No photo available

Pricing Details

Agency Analytics

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Agency Analytics Editions & Modules
Agency Analytics
Edition
Freelancer
$49
Agency
$99
Enterprise
$249
Unlimited
$499
Additional Pricing Details

Rival IQ

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Rival IQ Editions & Modules
Rival IQ
Additional Pricing Details